BIG Boosts Senior Team With Marketing Expert

BIG Boosts Senior Team With Marketing Expert

Scotland’s largest PR and digital marketing agency, BIG Partnership, has boosted its senior team with the appointment of a new client services director. Colin McNab, who has more than 25 years’ experience working with some of the UK’s largest digital marketing and design organisations, has been appointed to lead BIG’s client services strategy. In addition […]

UFC and Modelo Announce Partnership

UFC and Modelo Announce Partnership

UFC, the world’s premier mixed martial arts organization and Modelo Especial, the nation’s fastest growing imported beer, announced a new multi-year marketing partnership that establishes Modelo as the “Official Beer and Malt Beverage” sponsor of UFC in the United States. “Modelo is an amazing brand that shares UFC’s unmatched commitment to its fan base,” UFC […]

Charles Trevail to become the new global CEO of Interbrand Group

Charles Trevail to become the new global CEO of Interbrand Group

The Interbrand Group of Companiesannounced that Charles Trevail, will become its new Chief Executive Officer, effective ‪January 1st, 2018. Currently the CEO of Omnicom agency, C Space, Trevail succeeds Jez Frampton, who is retiring at the end of 2017. In addition, C Space will become part of the Interbrand Group. Trevail has been CEO of […]

This Diwali, Quick Heal launches ‘Khushiyon Ki Security’ to secure the digital life of your loved ones

This Diwali, Quick Heal launches ‘Khushiyon Ki Security’ to secure the digital life of your loved ones

In line with its vision to secure Digital India, leading cyber security solutions brand, Quick Heal, has launched ‘Khushiyon Ki Security’ campaign with the objective of encouraging consumers to gift security software to their loved ones, ensuring safety and security of their digital journey. Through this campaign, Quick Heal will spread the message ‘Is Baar […]

BGF Unveils New Brand Identity

BGF Unveils New Brand Identity

Business Growth Fund rebrands as BGF to support scale-up strategy. BGF has launched a new identity as part of a brand refresh. The company, which has expanded rapidly in recent years is now the UK’s most active investor in growing businesses. It will stop using Business Growth Fund in favour of the shortened BGF to […]

Tricker PR finds outstanding success at the CIPR PRide Awards

Tricker PR finds outstanding success at the CIPR PRide Awards

Tricker PR has been named Scotland’s Outstanding Small Consultancy at the Chartered Institute of Public Relations (CIPR) PRide awards. The Aberdeen-based firm also picked up the gold awards for Best Use of Photography and Design and the Low Budget Campaign categories in a hat trick of wins. The judging panel, made up of PR industry […]

MarComm News Hit Parade: August 2017

MarComm News Hit Parade: August 2017

MarComm News’ Hit Parade brings you our selection of the “hit” projects of the month. The highlights for August 2017 include social, design, advertising and digital projects: 1) Kind Words Ringback Tone by GS Caltex GS Caltex wanted to decrease the stress level of employees in call centers. Customer abusive comments are something that everyone knows but no […]

MarComm News’ Hit Parade: July 2017

MarComm News’ Hit Parade: July 2017

MarComm News’ Hit Parade brings you our selection of the “hit” projects of the month. The highlights for July 2017 include technology, design, advertising and viral projects: 1) “The Homo-schlepiens” by SodaStream Although it has not been the most viral ad of July, SodaStream‘s “The Homo-schlepiens” didn’t fair too shabbily, racking up over five million views at the […]

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