Serviceplan embodies the true spirit of Harley Davidson in drinkable form

Serviceplan embodies the true spirit of Harley Davidson in drinkable form

Lovers of iconic Harley Davidson motorbikes from all over the globe make a pilgrimage to the workshop of Ehinger Kraftrad, an internationally renowned manufacturer of custom-made motorbikes.  Kraftrad has taken his obsession to another level, with the creation of ‘The Archaeologist,’ a Premium Dry Gin whose bottles have the unusual feature of containing original Harley engine […]

The Specialized Foundation introduces “Outride ADHD” during Tour De France

The Specialized Foundation introduces “Outride ADHD” during Tour De France

On stage 18 of the Tour de France, the Specialized Foundation will introduce “Outride ADHD,” a campaign to create awareness about an alternative method to combat attention-deficit/hyperactivity disorder (ADHD). The campaign is aimed at educating parents, teachers and doctors about the benefits that cycling can bring to children coping with ADHD, which affects one out of […]

Amsterdam Creative Agency Khanna\ Reidinga Rebrands As KRFL

Amsterdam Creative Agency Khanna\ Reidinga Rebrands As KRFL

Amsterdam independent creative agency Khanna\ Reidinga announced a merger and a new name: Khanna\ Reidinga\ Faralley\ LeBon, or KRFL for short. The two original founders – British strategic lead, Rikki Khanna and Dutch Executive Creative Director, Hesling Reidinga – are joined by two new partners; Design chief, Maarten Versteege and production veteran, Michel de Goede. […]

Space appoints Jamie King as Strategy Director

Space appoints Jamie King as Strategy Director

Creative agency Space has appointed Jamie King as Strategy Director to work across its client portfolio which includes William Grant & Sons, Heineken, Arla Foods and General Mills. King, formerly Executive Planning Director at Live & Breathe, will be responsible for the strategic output of the agency and further strengthening its planning and insight capabilities. […]

Ecrebo appoints Mike Grimes as their US President

Ecrebo appoints Mike Grimes as their US President

Ecrebo, the point of sale marketing specialist, announced it has appointed Mike Grimes as their US President. Bringing more than 25 years’ experience in growth-stage organisations focused on retail solutions, Grimes will be responsible for accelerating Ecrebo’s operations in North America to grow and support its customer base in the US. Earlier in 2017, Ecrebo received £12 million […]

Brothers and Sisters promotes Flack and Willmer to joint Executive Creative Directors

Brothers and Sisters promotes Flack and Willmer to joint Executive Creative Directors

Brothers and Sisters has appointed Will Flack and Aaron Willmer as its joint Executive Creative Directors. The promotion of the team, previously the agency’s Creative Directors, will enable Andy Fowler, Brothers and Sisters’ current Executive Creative Director, to focus on growing a couple of the agency’s biggest client relationships and developing innovation projects in the […]

Birmingham PR Agency Strengthens Consumer Team with New Director

Birmingham PR Agency Strengthens Consumer Team with New Director

PR and social media communications consultancy WPR Agency, formerly Willoughby Public Relations, has appointed Rebecca Williams as consumer director. Rebecca joins the Edgbaston-based agency having spent 10 years at McCann in Solihull where she headed up accounts including Oxfam, Robert Welch and McCarthy & Stone. As consumer director at WPR she will be tasked with expanding […]

Staples brand makes its ‘Marke’ with Fearlessly Frank

Staples brand makes its ‘Marke’ with Fearlessly Frank

Multinational office supply retailer, Staples, is relaunching its creative merchandising arm of its corporation as Marke. Marke is a now a creative services company in its own right, ready to assist brands and partners with branding and execution. With the help of London based innovation consultancy, Fearlessly Frank, the new look and brand identity aims to position Marke […]

Counterfeit consumer goods online pose risk to shoppers’ health  

Counterfeit consumer goods online pose risk to shoppers’ health  

New research from MarkMonitor, the world leader in enterprise brand protection, reveals counterfeit goods still pose a significant risk to consumers. More than one-quarter of respondents (27%) said they had unwittingly purchased non-genuine consumer goods online. This included every day items, such as make-up (32%), skincare (25%), supplements (22%) and, worryingly, medication (16%). Respondents found […]