Pennzoil Films and J. Walter Thompson Atlanta look to ‘Exorcise the Demon’ for Dodge

Pennzoil Films and J. Walter Thompson Atlanta look to ‘Exorcise the Demon’ for Dodge

Pennzoil Films is taking on one of the fastest production car ever made, the brand new 2018 Dodge Challenger SRT Demon, in its latest product demonstration meets cinematic car film, “Exorcising the Demon.” Shot on the streets of Pittsburgh in partnership with J. Walter Thompson Atlanta, the next evolution of Pennzoil continues following an elusive […]

Honda asks “Are You Type R?” in European launch campaign for new Civic by Southpaw

Honda asks “Are You Type R?” in European launch campaign for new Civic by Southpaw

Honda Motor Europe has launched an emotionally charged campaign to promote the launch of the new Civic Type R. The “Are You Type R?” campaign, which comprises online content/VOD, press and OOH, and was created by the Hakuhodo-owned Southpaw, which won the account in April following a competitive pitch. It positions the Civic Type R […]

Black & Lizars launches eye-catching ad campaign

Black & Lizars launches eye-catching ad campaign

One of Scotland’s largest independent optical groups, Black & Lizars, has launched its new ‘surprisingly affordable’ advertising campaign, highlighting its commitment to premium service and the entry price of its designer frames and lenses. Rolled out across outdoor, print, digital, and in-practice platforms, the new campaign goes live beginning August 14. The new creative advertising […]

SkinnyBrands appoints Allan Moffat as new Marketing Director

SkinnyBrands appoints Allan Moffat as new Marketing Director

Manchester-based SkinnyBrands Ltd has announced the appointment of marketing director, Allan Moffat, following considerable growth for the alcohol manufacturer which launched last year. Allan joins the company with more than 20 years’ experience in sales and marketing within the retail sector, having worked to deliver media activation and retail strategies for brands such as Corona, […]

IgnitionOne appoints Seamus Whittingham as SVP and Managing Director of European Sales

IgnitionOne appoints Seamus Whittingham as SVP and Managing Director of European Sales

Following a strong period of growth across the UK and European market, global digital marketing technology and services leader, IgnitionOne, has appointed Seamus Whittingham as new Senior Vice President and Managing Director of European Sales. In this new role, Whittingham will be responsible for the development and execution of IgnitionOne’s European growth plan. He will […]

Heinz Brazil’s Clever Instagram Campaign By Africa Lets You Eat Delicious Posts

Heinz Brazil’s Clever Instagram Campaign By Africa Lets You Eat Delicious Posts

If you’re into Instagram food porn, you’ll know how hungry you can get by just looking at people’s mouthwatering posts. So, in Brazil, Heinz capitalised on this by enabling Instagram users to actually eat the delicious food posts they were drooling over. The so-called “Irresistible Posts” campaign, created by ad agency Africa with the support […]

Carlsberg UK Brings ‘The Danish Way’ To Festivals This Summer

Carlsberg UK Brings ‘The Danish Way’ To Festivals This Summer

Carlsberg UK has kick started the festival season in true Scandinavian style with the launch of its new Danish Quarter, which so far this summer has welcomed festival-goers through its doors at Latitude Festival. The five-year landmark sponsorship deal with Live Nation, one of the world’s leading live entertainment company behind some of the largest […]