As governments across Europe announce their post-lockdown plans, people are slowly starting to dream of a sunnier life. This hazy optimism may well keep us going through isolation but how might we prepare for what’s coming. For every CEO who is banking on a potential economic boom, there is an economist with a grim outlook. […]
As part of a wider leadership restructure that began in early 2020 with Hamish Campbell taking on the role of VP Executive Creative Director, Pearlfisher New York announces a newly created position at the organization, Head of Sustainability, to continue to build on Pearlfisher’s beliefs and commitment to sustainable design – by creating simpler, lighter, […]
MELIOR is a fresh face among household cleaning products and a new social enterprise, championed by its passionate founder Diane Cheung. MELIOR’s purpose is three fold, to offer more effective cleaning products, treading only ‘lightly on the planet’, while employing people with disabilities who are often overlooked for employment thereby setting an example to others. […]
Aldi’s most recent Christmas spot (2020) featuring Kevin the Carrot has been crowned Britain’s Favourite Ad of 2020. The supermarket takes the title from John Lewis which was named as 2019’s number one. The annual ranking compiled by London-based System1, the global experts in advertising effectiveness, and broadcaster ITV, has revealed that, with a whopping 5.8 […]
Manchester-based digital product studio Code Computerlove has announced Rob Jones as joint Managing Director, alongside other senior level promotions, as Louis Georgiou takes a more active role at parent company MediaCom North and focuses on Code’s new consultancy services. Rob, who has been with the agency for more than 13 years, was previously Client Services Director. He […]
BT and Wunderman Thompson have launched an innovative new choose-your-own adventure-style interactive campaign. The “Unstoppable” campaign features an interactive film, created by Wunderman Thompson, which invites the audience to take part and help the hero of the story juggle work and babysitting duties as she lands the biggest opportunity of her career. In the film, we follow BT customer Izzy […]
Since relocating to their new headquarters in Exchange Quay, TalkTalk and 18-month-old The&Partnership Manchester have hit the ground running, creating many multichannel promotional campaigns, most of which have been delivered during lockdown. This latest campaign is the first to deliver the brand’s new positioning – it just makes SenseSense. Which is about getting everything you want from […]
KINC announce they have been appointed as the retained PR agency for War Paint For Men for 2021, following successful project based campaigns in 2020. KINC will support new product launches, partnership amplification, strategic direction and manage the press office. KINC MD Paul Knipe said, “War Paint for Men is forging new territory in male […]
Bauer Media Audio has appointed Martin Ball Commercial Managing Director, Hits Radio Brand Network and Claire Foster Commercial Chief Operating Officer Bauer Media Advertising. In his new role, Martin will lead on sales strategy, policy, and structure across all Hits Radio Brand Network local markets. Bringing outstanding credentials and a wealth of experience, Martin has […]