The new brand aims to help everyone find their ‘Happy Place’
Inspired by stories about reclaiming your ‘happy place’ in these uncertain times, the Unilever US Bath and Body team has partnered with London-based PB Creative to design collections of bath and body products under the label ‘Find Your Happy Place,’ so people can immerse themselves in positive experiences shared by others. ‘Find Your Happy Place’ […]
Wireless today announces its latest high profile signing: Graham Norton will join Virgin Radio UK to host a flagship weekend show – on Saturdays and Sundays. The much-loved broadcaster last week announced he was stepping down after a decade at BBC Radio 2. His new weekend shows on Virgin Radio will launch in the new […]
The dangers for young people aged 10-18 facing abuse, neglect, and criminal exploitation and the impact of this risk on their hopes are highlighted in a heart-wrenching new campaign for The Children’s Society by creative agency BMB. The Children's Society – A thing called Hope from BMB on Vimeo. The campaign announces The Children’s Society’s new brand positioning […]
Plenty, the leading household towel brand, is embracing mess this year with a campaign that bucks the conventions of festive advertising and gives us a story of Christmas love as it really is, mess and all. The first work for the brand from Plenty’s new agency, AMV BBDO, the ‘Xmess’ film is set to the track ‘Love Hurts’ by […]
O2’s Christmas advert showcases the wonderful imagination of ten-year-old ice skater, Darcy, and Bubl, the ever-helpful O2 robot O2 offers 12 months Disney+ on us, making the tech we love and rely on more affordable with low monthly costs on the latest phones and tablets
O2, the UK’s No.1 Network▲, today announces its first ever Christmas brand advertising campaign. Launching in OOH, social channels, including a YouTube masthead takeover as people wake up this morning, the TV ad has a hero spot on ITV’s The Voice Final tonight at 9.20pm to millions of viewers across the UK. The ad features ten-year-old Darcy Murdoch tentatively taking to the ice […]
Little Moons, the mochi ice cream company, has appointed Lucky Generals to its agency roster as it looks to build on its already rapid growth across Europe. It picked up the account after the chemistry stage, which included two other agencies. Lucky Generals will be briefed with creating Little Moons’ entire brand platform, which will […]
More than half of UK and Irish businesses plan to run their Black Friday campaigns as planned or with further investment than originally planned, despite the ongoing impact of the coronavirus pandemic. This could spell good news for customers in the UK and Ireland after a bargain on Friday 27 November, with 55.4% of businesses […]
Lidl premiered its new Christmas advert on Twitter’s ‘First View’ feature · The hotly anticipated ad is a witty parody of the traditional, often unrealistic, formula that other adverts are known for, and shows customers a Christmas that they really can believe in · The campaign will have its first TV showing during tomorrow’s ‘I’m a Celebrity Get Me Out of Here’ premiere
Lidl revealed its highly anticipated Christmas ad on Twitter’s ‘First View’ feature, ahead of a full TV launch during ‘I’m a Celebrity Get Me Out of Here’ premiere. Building on the success of Lidl’s Christmas campaign last year Big On a Christmas you can believe in, this year’s advert uses an amusing parody in an […]
Few know that car tyres are unseen mega polluters. They’re a stealthy source of microplastics in our environment, which emit powdery particles as they’re worn down on roads. Car tyre dust is now a major source of microplastic waste in our oceans, with one study putting it at 28%. As a result, Deadly Dust had […]
The newly launched cannabinoid ingredient brand Creo has partnered with global consultancy Brandpie to develop a brand story, purpose, and visual identity. MaryLee Sachs, US CEO, Brandpie says: “For Creo, we’ve created a brand that breaks away from the ‘typical’ design and language you see within their industry. Through strategy, purpose, and visual identity, Creo […]