Marketing Leaders Must Take Immediate Action to Manage Risks Related to COVID-19 With a Strategic Cost Optimization Plan
Sixty-five percent of chief marketing officers (CMOs) and marketing leaders report they are already bracing for moderate to significant budget cuts due to coronavirus-related disruption, according to Gartner, Inc. On March 20, Gartner polled 176 marketers to understand how these leaders are being impacted by the coronavirus pandemic. CMOs and marketing leaders must take action to manage […]
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Application users can now search, save, and license over 17 million videos on-the-go with Shutterstock mobile apps
Shutterstock, Inc. a leading global technology company offering a creative platform for high-quality content, tools and services, today announced its footage offering is now available for license on the customer iOS and Android applications in SD, HD, and 4K. With over 17 million videos in the collection, searching, saving and licensing footage content allows customers to create engaging video […]
Clearly, the Bath-based PR, Communications and Content expert which specialises in the recruitment and technology sectors, has grown its team with the appointment of three new hires. Stephanie Brown joins as PR Account Manager, Aino Rantala comes on board as Digital Marketing Executive, while Lindsey Purser is Clearly’s new Office Manager. The agency, which has achieved impressive growth of 91.3% in […]
RB cleaning brand Vanish today returns to UK TV screens with a new advertising campaign, shining a light on the sheer amount of dirt hiding in the nation’s carpets. Titled Carpet Street, it dramatises the fact that even after vacuuming, carpets are covered in the same dirt you’d find on the street – and highlights the ability of […]
We Are Social, the global socially-led creative agency, has teamed up with several influencers around the world to launch a new Instagram Live series, Creators in a Crisis. The series, which will initially run via the network’s North America, UK and China offices, will delve into the impact the coronavirus has already had on creators […]
Downloadable Open-source Campaign Asks Us All to Unite in Face of COVID-19
In response to the urgent need for every single person to unite against the Coronavirus, marketing agency Anomaly has designed a simple and universal rallying cry ‘It needs all of us, to save more of us,’ along with a series of easy to download campaign assets. Offered for free to any interested institutions, community groups and of course […]
Provocative campaign responds to global sustainability issues
London creative agency AML Group has created an uncompromising and provocative campaign for Robeco, Dutch-based global leader in sustainability investing. The print and digital campaign features four executions with bold headlines that confront the big issues around sustainability including globalisation, deforestation, plastic pollution and the internet as a surprising source of carbon emissions. Headlines like Profit Will Save The Planet and The Climate has A […]
- Affleck will join from Dentsu X, where he is currently CEO
- Has over 18 years’ experience in media agencies including ZenithOptimedia and Vizeum
Havas Media Group is to appoint Patrick Affleck as its new UK CEO, following the departure of Matt Adams earlier this year. He will join the group from Dentsu X, where he is currently CEO, leading more than 250 experts across digital and mobile media, creative and analytics. Affleck has over 18 years’ experience in media agencies, with stints at ZenithOptimedia and Vizeum in both UK and global leadership positions. He also […]
Berlin Cameron have created a small business communications hotline – #TakingCareOfSmallBusinesses. All week, Berlin Cameron will allow small businesses to ask questions to help them get themselves through these times. Through Instagram, Facebook, Twitter and email, Berlin Cameron will offer services including creative communications as well as outside experts who can guide businesses on PR, legal, […]
ALDI SÜD and ALDI Nord in partnership with McCann Germany launched a joint TVC to thank their more than 83,500 employees, who are making extraordinary efforts in the current crisis, calling for unity and support. The TVC’s unusual style is adapted to the new Corona-reality: selfie videos of employees in ALDI stores and hundreds of […]