UM, Byte, Spotify and Years & Years launch new Snapchat Lens

UM, Byte, Spotify and Years & Years launch new Snapchat Lens

To celebrate the launch of Years & Years’ new album, Palo Santo, media agency UM have brokered a deal in which technology agency Byte London have created a first ever augmented reality (AR) experience for Spotify. Working in close partnership with Spotify’s UK Marketing Team and with marketing technology agency Byte London, which designed the […]

TrueStart goes wild for life with new rebrand by BrandOpus

TrueStart goes wild for life with new rebrand by BrandOpus

Branding agency BrandOpus has worked with TrueStart, a multi-award winning young British coffee brand, who challenge the norms of caffeine consumption. The Bristol based start-up wanted to build on their success by expanding into new formats and moving beyond their sport and fitness product focus. The strategic repositioning and rebrand shifts TrueStart from telling a functional sports drink […]

Not A Single Woman Made The Forbes 100 Richest Athletes List

Not A Single Woman Made The Forbes 100 Richest Athletes List

Amsterdam Worldwide has developed a creative campaign to shine a light on the world of female boxers entitled GIRLS FIGHT. The creative is a series of photography and video portraits about Europe-based female pro fighters conceptualised and created by the Amsterdam Worldwide Group and photographed and filmed by renowned photographer Vitali Gelwich. By telling the […]

Dunkin’ Donuts appoints Jones Knowles Ritchie as creative partner for brand identity and branding strategy

Dunkin’ Donuts appoints Jones Knowles Ritchie as creative partner for brand identity and branding strategy

Dunkin’ Donuts has announced its partnership with global creative business Jones Knowles Ritchie (JKR) to manage its brand identity and branding strategy. JKR will work alongside Dunkin’ Donuts’ other creative agency partners, including BBDO Worldwide and ARC/Leo Burnett, to help Dunkin’ in its goal to be America’s favourite beverage-led, on-the-go brand. Tony Weisman, Dunkin’ Donuts’ […]

Android Celebrates The People Creating Apps In New Global #IMakeApps Campaign

Android Celebrates The People Creating Apps In New Global #IMakeApps Campaign

Android’s new #IMakeApps campaign celebrates the hard work, creativity and entrepreneurial spirit of app and game makers around the world. This social campaign by London based creative agency Gramafilm, shines the spotlight on the exceptional community of people who make up the Android developer ecosystem. #IMakeApps shares the stories, dreams and passions of the individuals behind the […]

Landsec’s Piccadilly Lights joins Pride in London Parade with first ever audio-synched campaign

Landsec’s Piccadilly Lights joins Pride in London Parade with first ever audio-synched campaign

Landsec’s Piccadilly Lights, the world’s most famous advertising screen, joined Pride in London for a colourful celebration including the first ever audio-synched campaign.  Ahead of the Parade, a sequence featuring LGBT+ community members and Pride images provided by Getty Images, dominated the full motion display.   Adding to the party atmosphere was the first ever […]

Bambos Neophytou joins Simplyhealth as Brand Director

Bambos Neophytou joins Simplyhealth as Brand Director

Bambos Neophytou has joined Simplyhealth, the UK’s leading provider of health and dental cash plans, Denplan dental payment plans and pet health plans, as the company’s new Brand Director.  Having been a strategic head at Virgin Media for over five years, within the areas of Brand, Marketing, Customer Experience and Research,  Bambos most recently led […]

Consumers are embracing AI and will reward organisations that offer more human-like AI experiences

Consumers are embracing AI and will reward organisations that offer more human-like AI experiences

New research from Capgemini’s Digital Transformation Institute has revealed that artificial intelligence (AI) is no longer alien to consumers, with close to three-quarters (73%) indicating they have interacted via AI, and 69% of those who have used AI being satisfied with those interactions. The report, “The Secret to Winning Customers’ Hearts  with Artificial Intelligence: Add […]

Pearlfisher London creates the brand strategy and new brand identity for challenger beer brand, Jubel

Pearlfisher London creates the brand strategy and new brand identity for challenger beer brand, Jubel

  The brand entered the market with a unique beer style that between light lagers and sweet ciders. Recognising that the brand lacked competitive distinction and wanting to carve out a new area on shelf, Tom and Jesse approached Pearlfisher to help establish a new strategic brand and creative positioning. Explaining the challenge and the […]