A new film from Genexa and co:collective tells the story of two dads – the founders of Genexa – who discovered that the OTC drugs we are all familiar with contain unnecessary chemicals as inactive ingredients, like artificial dyes, talc, parabens, and even allergens like lactose and gluten. The film was created in partnership with […]
By Shazia Ginai, UK CEO, Neuro-Insight
Every year, British people turn their attention to the TV screens in anticipation of the first Christmas advert to drop as a signal that the festive season is upon us. This year, despite the pandemic restrictions and constraints when it comes to filming, marks another season filled with emotional and creative Christmas adverts. Our research […]
The cosy comfortable feel of DFS’ Christmas ad, featuring Aardman’s much-loved Wallace & Gromit characters, would not have been possible without the enormous amount of hard work and painstaking attention to detail that went on behind the scenes. Aardman creative director Merlin Crossingham, Darryl George, creative director at krow, part of The MISSION Group, and […]
DCUK is the Original Wooden Duck Company whose simple mission is to help customers and their families to smile, by giving and owning one of their endearing ducks or feathered friends. Each unique character is made by hand out of earth-kind bamboo root – and then individually painted and given the DCUK Pin of authenticity. Despite being around since 2004 and […]
Every day, 19 million images of child sexual abuse are spread online
On the European Day on the Protection of Children against Sexual Abuse (November 18), Wunderman Thompson Antwerp, a WPP agency, is proud to launch #catsforkids, a new social media campaign launched to create awareness of online child sexual abuse and stopchildporno.be, a website where people can report online images of child sexual abuse. Through their in-depth research, […]
Guy Moore and Pete Bracegirdle have both left VCCP London to launch a new creative company Creative Coalition. “Covid has accelerated the trends and pressures we have been seeing for years on the traditional agency model. It has revealed some awkward truths but also a great opportunity to offer marketeers an alternative that is built for […]
A rubber bullet sounds oddly fun and friendly. It is anything but.
“A non-lethal bullet may not kill you,” a new PSA’s closing copy reads. “But you might just wish it had.” Wunderman Thompson Austin, a WPP agency, announced today the launch of its PSA created with the goal of banning rubber bullets in the U.S., hoping to educate people on the life-altering injuries that “non-lethal” rubber bullets […]
A major new ad campaign from Durex, the world’s #1 selling sexual wellbeing brand, centres around one word – and it’s one of the most hated and uncomfortable in the English language. It also happens to be the best way to have sex. MOIST. A playful, provocative and self-aware execution of the brand’s ongoing Ladies, Let’s […]
The film is part of a series of actions for the brand’s commitment to the fight against racism
The contribution in the fight for diversity and women empowerment is part of Avon’s DNA, and constant listening processes and studies have resulted in the acknowledgement that we need to do more. With this in mind, Avon begins this journey by making the commitment to repair historical injustices with important internal goals, such as hiring […]
GOSH Charity has joined forces with creative agency adam&eveDDB in new film which follows GOSH patient Mia on her journey home at Christmas
Great Ormond Street Hospital Children’s Charity (GOSH Charity) has launched a special animated film to bring to life the journey patients make from hospital to home at Christmas. The film features Great Ormond Street Hospital (GOSH) patient Mia, who was specially animated alongside her sister Amy. Both sisters were treated at the hospital years apart […]