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As announced in November 2018, for the first time ever DIESEL, together with the real estate group Bel-Invest, has entered the world of real estate with the first residential DIESEL building, located in Miami, Florida. And what was the workaround to keep clothes front-and-center in the project, starting from the launch? An unconventional campaign called […]
McDonald's – "The Gift" from Sune Sorensen on Vimeo. Director Sune Sorensen and TPfilm creates an untraditional McDonald’s spot about the most traditional time of the year; Christmas. In an original, character driven story, we follow a modern family rushing to board a train for the airport during the holiday season. In the midst of […]
A troop of military service members are welcomed home with a surprise greeting in Toyota’s new :90-second holiday spot
With the holiday season in full swing, Toyota continues to highlight the importance of family and friends coming together. This year’s holiday spot, “Yellow Paper”, features military service members returning home for the holidays to a touching homecoming surprise. The :90-second spot premiered during NBC’s Sunday Night Football “Thanksgiving Special”, with a live throw coming out of […]
Charity Age UK, in tandem with creative agency Brave have launched a new campaign to support older people who have no one to turn to in a crisis. More than 2.5 million older people say they have no one to turn to for help and suppor, and at Christmas time these feelings can feel even […]
Maxine Laceby, founder and CEO of Absolute Collagen, one of the fastest growing direct to consumer brands in the UK chats with MarComm News. Shares her Success Story and Future Plans.
Please can you tell me a bit more about Absolute Collagen? What does it do? We produce and retail liquid marine collagen supplements that, help to fight the visible signs of ageing and improves the quality of skin, hair and nails. Taking a daily dose of the supplement can reducing the appearance of fine lines and […]
Co-op has launched its Christmas TV campaign, which celebrates touching everyday Christmas moments that are shared with delicious food and features one of the 4,000 causes that the community retailer has supported with a £17 million hand out this festive season. The new ad focuses on the heart-warming ways families’ show that they care. Co-op’s support […]
RAPP UK and Virgin Media create ‘Now That’s Christmas-ing’ campaign, 25 days of giveaways from across the Virgin family, all exclusively for Virgin Media’s customers.
VM_XMAS_MAIN_LAUNCH_57sec_ONLINE_MASTER_NO_SUBTITLES from Virgin Media on Vimeo. As part of its unlimited offering, Virgin Media has partnered with Virgin’s family brands to celebrate and reward its customers this Christmas with unlimited generosity. The integrated digital campaign created by RAPP UK will see Virgin Media offer its customers a daily grand prize for one lucky winner and numerous […]
For its 60th anniversary, Carrefour retraces 60 years of French family Christmases and pays tribute to its customers through a TV film broadcast.
Carrefour also reminds the initiatives they are putting in place for food quality.
In this 90-second film, Carrefour celebrates the traditional Christmas Eve dinner with the family, and thus shows the evolution of consumption habits from the 1960s to the present day. With Françoise Hardy’s song “Gli Altri” playing in the background, the script plunges the audience into a societal and family setting where we follow the evolution of ways […]
Campaign marks the beginning of an exclusive partnership between Posterscope and Starcount
Shop Direct, the UK’s largest integrated digital retailer and financial services provider, has launched a targeted, dynamic, digital out-of-home (DOOH) advertising campaign as part of Very.co.uk’s Black Friday promotion using unique “passion data” to identify and locate customers based on their interest in technology. Devised by Vizeum and Posterscope, the out-of-home and location marketing specialists, the […]
• New campaign features a 60” TV ad, showcasing a selection of the hand-picked hotels from newly launched easyJet holidays
• The TV spot debuts on Channel 4 (Friday 29 November) during Gogglebox at 21:45pm - and kicks off a fully integrated easyJet holidays campaign
easyJet holidays tonight reveals its debut UK TV advert as part of a multi-million pound marketing and digital campaign to launch the new business, which is aimed at shaking up the sector – featuring flexible holidays with no minimum stay, handpicked quality hotels across Europe and more weekend flights to get you there. Building on […]