Stars of Channel 4 and ITV reveal the Christmas moments that matter most to them in latest BT campaign

Stars of Channel 4 and ITV reveal the Christmas moments that matter most to them in latest BT campaign

BT has launched a new ‘Christmas Connections’ campaign in partnership with Channel 4 and ITV alongside some of the UK’s best-loved TV personalities. The ads feature the likes of Clare Balding, Rachel Riley, George Clarke, Phillip Schofield, Rio Ferdinand and Christine Lampard, all sharing personal stories all about moments that matter during the festive period. […]

Personal and targeted communication is driving ad growth, according to Zenith

Personal and targeted communication is driving ad growth, according to Zenith

Online video and paid search are driving the growth in global adspend, as advertisers focus on personalised and targeted communications, according to Zenith’s Advertising Expenditure Forecasts, published December 3. With advertisers now able to use these channels to target with pinpoint accuracy and serve personalised messages, they are increasing both the efficiency and effectiveness of […]

Swarovski spreads the sparkle this Christmas with a host of new experiential marketing activations

Swarovski spreads the sparkle this Christmas with a host of new experiential marketing activations

This Christmas Swarovski is spreading the sparkle and putting customer experience at the forefront of its marketing activations. Moving away from traditional advertising mediums Swarovski is placing the focus on experiential moments designed to engage and surprise, bringing Swarovski’s signature sparkle to the streets of London, Manchester, Glasgow and Birmingham. The experiential activations were developed […]

Vodafone launches new #ChristmasCovered campaign via We Are Social

Vodafone launches new #ChristmasCovered campaign via We Are Social

For your chance to win the latest Google smartphone on the UK’s best mobile network, select its correct name below. That’s #ChristmasCovered! Ts&Cs: https://t.co/4XnRO5pgpc — Vodafone UK (@VodafoneUK) November 29, 2018 Vodafone has #ChristmasCovered in 2018 with a campaign from global socially-led creative agency, We Are Social. #ChristmasCovered showcases exactly how the UK’s Best Mobile […]

Marcus Thomas launches new ‘It’s Never Too Late’ holiday campaign for the Ohio Lottery

Marcus Thomas launches new ‘It’s Never Too Late’ holiday campaign for the Ohio Lottery

The Ohio Lottery has launched its holiday campaign titled “It’s Never Too Late,” in association with independent agency, Marcus Thomas. The campaign centres around the idea that the Ohio Lottery is most likely not top of mind for consumers as they celebrate the holiday season, but that the brand will be there when they have waited a bit too long […]

Toyotathon returns home for the holidays with heartwarming new ad by Saatchi & Saatchi

Toyotathon returns home for the holidays with heartwarming new ad by Saatchi & Saatchi

 Toyota’s Toyotathon is back for its 39th year with a holiday spot that showcases a heartwarming homecoming. The 90-second “Home for the Holidays” spot premiered November 28th, on NBC’s primetime Christmas in Rockefeller Center, with a throw from NBC’s TODAY Host Al Roker. In a multi-network approach, the 90-second spot also aired on the Wednesday […]

Tribal Worldwide London take over central London with iconic mural for Volkswagen Commercial Vehicles UK

Tribal Worldwide London take over central London with iconic mural for Volkswagen Commercial Vehicles UK

 2018 marks the 30th anniversary of the iconic Volkswagen California campervan. To commemorate this incredible milestone, Tribal Worldwide London and Volkswagen Commercial Vehicles UK has teamed up with artist Hixxy and Global Street Art (GSA), to create a mural in central London that celebrates the California’s rich heritage and spirit. Through Volkswagen’s Commercial Vehicles […]

Therapy Content and enso deliver end-to-end content for Uber

Therapy Content and enso deliver end-to-end content for Uber

 Therapy Content partners with creative impact agency enso to produce a stream of new docu-style content for Uber. Airing here, the films address questions and issues from the general public in a transparent, informative, and accessible way. “What Moves Us” is true-to-life and authentic, following tech correspondent Katherine Gorman as she talks to real […]