Wunderman Thompson North America Amps Up Creative Firepower, Naming Tom Murphy Chief Creative Officer

Magnetic creative leader will make his mark for clients at Wunderman Thompson, utilizing its deep and vast capabilities and expertise

Wunderman Thompson North America Amps Up Creative Firepower, Naming Tom Murphy Chief Creative Officer

Audrey Melofchik, CEO of Wunderman Thompson North America, announces that top creative talent Tom Murphy will join the agency as Chief Creative Officer. Known for his track record of creative excellence that drove McCann’s most celebrated work of the past decade, including the iconic “Fearless Girl”, Tom’s access to Wunderman Thompson’s toolbox of end-to-end capabilities […]

BMW China continues partnership with Interone as its digital creative agency

BMW China x Interone: 17 years & more to come

BMW China continues partnership with Interone as its digital creative agency

The BMW Group China has once again selected Interone China to manage its Digital Creative Business. Following an impressive 17-year relationship the two recently decided to renew their vows.   The BMW Group China selected Interone China to continue as their digital creative agency after a competitive round of pitching against five other agencies. Under the new contract, Interone will handle all digital marketing campaigns and digital […]

Adverty and Yazle announce exclusive in-game ad partnership in MENA region

Adverty, the leading in-game advertising provider and multi-patent-holding creator of Metaverse-ready ad opportunities, announces exclusive partnership with Yazle

Adverty and Yazle announce exclusive in-game ad partnership in MENA region

Adverty AB today unveils an exclusive partnership with Yazle – having signed an agreement that allows the digital agency to represent and sell Adverty’s full inventory in MENA exclusively. This will be on a managed service basis; thereby enabling advertisers in the region to grasp seamless and immersive, in-game advertising opportunities. The exclusive partnership between […]

Brett Edgar to join VCCP as North America CEO

Edgar will join with fellow 72andSunny colleague Caroline Grayson who will start as Managing Director for the New York office

Brett Edgar to join VCCP as North America CEO

VCCP Group, the global challenger network for challenger brands, has today announced two new super hires to strengthen its leadership team and catapult the network into further growth. Brett Edgar joins the agency as Chief Executive Officer, North America – the first North American CEO for VCCP in its 20 year history – and Caroline […]

Integrated marketing agency Fiora demonstrates ‘beautiful growth’ with new CEO and MD unveiled

Six senior promotions announced following agency merger success

Integrated marketing agency Fiora demonstrates ‘beautiful growth’ with new CEO and MD unveiled

Integrated marketing agency, Fiora based in Bristol and London, has announced the appointment of a new senior management team. The restructure will see changes across six senior roles within the company and the appointment of a new chief executive officer (CEO), managing director (MD) and creative director, amongst other roles. Fiora, which aims to deliver […]

ST LUKE’S APPOINTED BY HEATHROW IN LEAD CREATIVE AGENCY ROLE

ST LUKE’S APPOINTED BY HEATHROW IN LEAD CREATIVE AGENCY ROLE

St Luke’s has won the recent pitch held by Heathrow to fulfil the role of Lead Strategic Creative Agency. The final stage of the tender process involved four agencies and was supported by The Observatory International. St Luke’s will work across multiple areas of Heathrow: from Brand and Travel to Product & Services marketing, to help drive […]

RECIPE WINS NEW YORK BAKERY Co. ACCOUNT

RECIPE WINS NEW YORK BAKERY Co. ACCOUNT

The UK’s No.1 bagel brand has appointed Recipe as their strategic lead agency. Recipe won the business following a competitive pitch against incumbent agency Now and Quiet Storm. The New York Bakery Co. is one of the top 50 FMCG food and drinks brands in the UK. It has appointed independent creative agency Recipe to […]

Porter Novelli Introduces Fellowship Program for Next Generation of Diverse Leaders

The Erica Smith Future Leaders Fellowship Honors Late Porter Novelli Colleague to Create Career-Defining Opportunities

Porter Novelli Introduces Fellowship Program for Next Generation of Diverse Leaders

Porter Novelli, the strategic communications company, today announced the launch of the Erica Smith Future Leaders Fellowship program. The agency developed this fellowship to honor the life, legacy and light of Erica Smith – a late Porter Novelli colleague. It is designed to inspire, prepare and create career-defining experiences for the next generation of change […]

Thrive like Instagram or fade like Kodak?

“Companies that overlook the power of creativity right now risk disappearing”, says advertising guru, Sir John Hegarty, as he unveils his new venture:- “The Business of Creativity”

Thrive like Instagram or fade like Kodak?

According to the most recent figures from McKinsey*companies that integrate creativity, analytics and purpose are delivering at least two times the growth of their peers. With a looming recession and companies adapting to the new world order of hybrid working, understanding how to harness the power of creativity has never been more important. With this […]

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