PEPSHOP NOISE: FLEET STREET AND AGENCY CHIEFS JOIN FORCES TO LAUNCH ‘MEDIA SHOP FOR TOUGH TIMES’

PEPSHOP NOISE: FLEET STREET AND AGENCY CHIEFS JOIN FORCES TO LAUNCH ‘MEDIA SHOP FOR TOUGH TIMES’

Ex-Metro editor Kenny Campbell and agency award-winner Howard Bowden launch Pepshop media consultancy to help clients weather gathering economic storm Heavyweight duo with extensive client CV across Westminster, global brands and showbiz offering ‘big agency expertise without overheads’ Amid recession fears, founders say it is ‘vital to invest in value-for-money media expertise’, pledging ‘more pep […]

Serviceplan Group launches Serviceplan Make: the First Integrated Production Company for Branded Neo-narratives

With the summer 2022 launch of Serviceplan Make, Serviceplan Group is combining existing with newly structured international implementation and creative competencies in one new core. The result is that Serviceplan Make, led by Managing Director Kieve Ducharme, will be able to facilitate production that offers content for brands and products via every media, every technology and all platforms worldwide from a single source. The spectrum ranges from tailored individual craft pieces to mass individualised and digitally adapted assets. With 800+ talents, Serviceplan Make is deeply integrated in the Group’s creative, digital and media services within the Houses of Communication.

Serviceplan Group launches Serviceplan Make: the First Integrated Production Company for Branded Neo-narratives

Serviceplan, recently awarded ‘Craft Agency of the Year’ at the Cannes Lions International Festival of Creativity 2022, is now bundling its potential in the new entity Serviceplan Make to create a unique service for clients, brands and products. By combining over 50 years of production experience with completely new innovative services, Serviceplan Make, a new […]

impact.com Announces Appointment of Ning Wang to Board of Directors

impact.com Announces Appointment of Ning Wang to Board of Directors

impact.com, the leading partnership management platform, announced today the appointment of Ning Wang, a seasoned executive with more than 20 years’ experience leading fast growing technology companies, to its Board of Directors. Wang is the CEO of Offensive Security, the leading cybersecurity training and certification company behind the industry gold standard OSCP certification and the […]

AWARD-WINNING AND GLOBALLY CELEBRATED CREATIVE TRAILBLAZER LAURA VISCO JOINS GREY AS CHIEF CREATIVE OFFICER FOR GLOBAL ACCOUNTS

Visco Will Join the Creative Leadership Team of OpenX from WPP

AWARD-WINNING AND GLOBALLY CELEBRATED CREATIVE TRAILBLAZER LAURA VISCO JOINS GREY AS CHIEF CREATIVE OFFICER FOR GLOBAL ACCOUNTS

Grey has announced the appointment of creative leader Laura Visco as Chief Creative Officer for global accounts. Visco will also join the creative leadership team of OpenX from WPP, the company’s bespoke new offering created for The Coca-Cola Company earlier this year. Visco joins from 72andSunny Amsterdam, where she was Executive Creative Director and has relocated to […]

Studio.co.uk Appoints MediaCom following competitive pitch across all digital and media buying

Studio.co.uk Appoints MediaCom following competitive pitch across all digital and media buying

Online value retail specialist Studio.co.uk has appointed MediaCom North as its exclusive media partner, vastly expanding the agency’s remit beyond AV media planning and buying to also include full digital delivery across PPC, SEO, Affiliates, Display, Paid Social and Data strategy. Studio.co.uk, which retails a wide variety of products from fashion to homeware and garden […]

62ABOVE Wins Global Public Relations AOR for OOLY

62ABOVE Wins Global Public Relations AOR for OOLY

OOLY, a whimsical arts, crafts, and school supply brand has tapped independent full-service agency 62ABOVE for global public relations programs, according to agency Founder and Chief Relationships Officer, Jon Bailey. The account was won through agency review. OOLY,  www.ooly.com, is a woman-owned, San Diego-based company founded by CEO Carol Pankiw. Its mission is to provide fun, […]

Fast growing fin-tech company, CrowdStreet, taps The Gate to launch first ever brand campaign

MSQ owned agency tasked with an integrated brand-to-demand effort

Fast growing fin-tech company, CrowdStreet, taps The Gate to launch first ever brand campaign

CrowdStreet, the leading online commercial real estate investment platform has appointed The Gate to be their first agency of record to build awareness, trust and interest in their brand.  The Gate will be responsible for growing CrowdStreet’s leadership position as the most trusted resource for alternative investing in the real estate sector and making it […]

XD Agency Marks Its Next Chapter with New Business, Talent Growth, Refreshed Branding

Expansion Follows a Pandemic-Provoked Cultural Shift

XD Agency Marks Its Next Chapter with New Business, Talent Growth, Refreshed Branding

Six years after buying itself back from Omnicom Group, The XD Agency is relaunching as XD Agency (XDA), empowering a growing staff and celebrating a range of new business wins including cybersecurity platform Crowdstrike and consumer electronics brand OnePlus. In addition, the agency has been awarded expanded assignments for clients such as LEGO and Warner Media. Rapid staff expansion due […]

Ignis wins De’Longhi Group UK 

Ignis wins De’Longhi Group UK 

Following a multi-agency pitch, London-based creative agency Ignis is celebrating a new account win with De’Longhi Group UK.  Ignis will be the lead digital creative agency in the UK, responsible for campaigns across small domestic appliance categories focusing on coffee which experienced significant growth in the last two years.  The debut campaign for the partnership […]

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