ico’s work on the new branding reflects the brand’s Filipino heritage and company values while adapting to the British audience
Jollibee is investing £50 million across Europe, including over £30 million in the UK alone, to support the new store design and develop a customer-centric experience
Jollibee’s European flagship opened in May 2021 in Leicester Square, London, unveiling the new design, and will be followed by a further six stores launching across the UK and the first restaurant in Spain, located in the capital, Madrid
ico Design supports Jollibee’s brand refresh unveiled at London flagship store
B&B studio has partnered with keto pioneers FATT on a strategic repositioning and redesign as the brand looks to build on growing category awareness and stretch its product portfolio. The rebrand builds on the FATT name – the brand’s strongest existing asset – but reimagines everything around it, introducing a new verbal and visual identity designed to connect […]