B&B studio reimagines keto brand FATT with bold branding and a brave new voice.

B&B studio reimagines keto brand FATT with bold branding and a brave new voice.

B&B studio has partnered with keto pioneers FATT on a strategic repositioning and redesign as the brand looks to build on growing category awareness and stretch its product portfolio. The rebrand builds on the FATT name – the brand’s strongest existing asset – but reimagines everything around it, introducing a new verbal and visual identity designed to connect […]

Williams Murray Hamm creates new Midleton Craft Collection brand for Irish Distillers.

Williams Murray Hamm creates new Midleton Craft Collection brand for Irish Distillers.

Midleton Distillery is home to Jameson – the number 1 selling Irish whiskey across the world – as well as a further six premium, global whiskey brands, each with their own story to tell. Williams Murray Hamm (WMH) was asked to create an identity that brings these brands together in one collection that resonates with consumers across the […]

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