It’s FAB season again!

It’s FAB season again!

The entry lines for the 15th annual FAB awards are now open. The award function, which has steadily gained a strong reputation over the years, is an international programme focused entirely on work done for Food and Beverage brands. It recognises the critical contribution that outstanding creative work makes to build brands. Rewarding the leading […]

Marmite launches interactive photo booth

Marmite launches interactive photo booth

and gives Oxford Street shoppers golden moment of fame In the second phase of Marmite’s unique dynamic Christmas lights on Oxford Street, Kinetic and its creative division Fuel have worked with Mindshare, Grand Visual, DDB and Clear Channel to deliver the first interactive digital bus shelter outside Selfridge’s to enable shoppers to interact directly with the festive […]

ADFEST EXTENDS ITS FOOTPRINT TO MIDDLE EAST

ADFEST EXTENDS ITS FOOTPRINT TO MIDDLE EAST

ADFEST has announced that from 2013, agencies and production houses in Middle East cities will be eligible to enter the Lotus Awards. Says Vinit Suraphongchai, Chairman of the ADFEST Working Committee, “We are delighted to welcome our friends from the Middle East to ADFEST next year. With their involvement and the historical, geographical and cultural […]

Pepsi Calls Audible: 1D To “Suit Up” In Football Pads

Pepsi Calls Audible: 1D To “Suit Up” In Football Pads

Pepsi will reveal a surprise ending to their current “Live For Now” television commercial featuring chart-topping pop stars One Direction and NFL Quarterback Drew Brees.  The new creative offers a twist-ending featuring the One Direction band members getting a taste for football. The spot begins airing tonight on FOX. The ad centers around a friendly showdown for […]

TBWA Chairman Jean-Marie Dru to give President’s Lecture at Berlin School

TBWA Chairman Jean-Marie Dru to give President’s Lecture at Berlin School

On November 8th, TBWA Chairman and celebrated global advertising veteran Jean-Marie Dru will return to the Berlin School to give a special President’s Lecture and Q&A round with Berlin School President Michael Conrad entitled “”Calling for a New Age of Imagination”. Photo: Jean-Marie Dru with Michael Conrad Dru, the man behind TBWA’s universal planning method, […]

Clifton Halloween Spectacle: Wednesday 31st October

This Halloween night saw Clifton Suspension Bridge fall victim to a ghoulish spectacle like no other. In a pop-up animation that cast the Bristol landmark into a whole new light, a 200ft 3D Halloween projection caused plenty of shrieks come the witching hour. The animation followed the story of two graffiti artists spraying the underside of the bridge who […]

Lee & Ogilvy Shanghai launch “Free Your Night Side”

Lee & Ogilvy Shanghai launch “Free Your Night Side”

Denim brand Lee and Ogilvy & Mather Shanghai announced today the launch of a new 360 Degree campaign, “Free Your Night Side,” which celebrates the freedom to express oneself at night when wearing Lee’s Night Skins jeans. Produced by a 360 team in Shanghai from O&M Advertising, OgilvyOne, Ogilvy Public Relations and Neo@Ogilvy, the integrated […]

DraftFCB Cape Town Highlight’s Engine’s Positive Impact On Our World

DraftFCB Cape Town Highlight’s Engine’s Positive Impact On Our World

Engen’s Chemicals and Special Products division has highlighted the positive impact it has on our world in a simple yet extremely elegant activation that broke early in October this year. A relative unknown compared to the company’s petroleum brand, Chemicals and Special Products wanted to demonstrate to other Engen employees its abilities and the role […]

ADFEST COLLECTIVE STAMPS ITS MARK

ADFEST COLLECTIVE STAMPS ITS MARK

ADFEST 2013 is building up to its launch date with added energy as the newly-formed ADFEST Collective starts to make its presence felt and planning gets underway for the event, held from 17-19 March 2013 at PEACH (Pattaya Exhibition and Conference Hall), The Royal Cliff Hotels Group, Pattaya, Thailand. Says Jimmy Lam, President of ADFEST, […]