De Bruyne and Dybala Star in the highly anticipated EA SPORTS FIFA 19 Campaign

De Bruyne and Dybala Star in the highly anticipated EA SPORTS FIFA 19 Campaign

In the next phase of promotion for the highly-anticipated FIFA 19 game, footballers Kevin De Bruyne and Paulo Dybala star in a print campaign and gaming assets for the new video game. Media Agency, Lagardère partnered with high-end sport and athlete photographer Rafael Astorga and LS Productions for the FIFA Ultimate Team shoot. The players […]

New SunLife funeral campaign lifts the lid on the final taboo: ‘the F word’

New SunLife funeral campaign lifts the lid on the final taboo: ‘the F word’

SunLife has launched an integrated campaign in support of its new Guaranteed Funeral Plan. The drive, delivered by launch specialist agency Five by Five, spans out-of-home, experiential, DRTV, radio, door drops, direct mail and local press ads. Running with the strapline ‘Let’s talk about the F word’ the creative is all about breaking the social […]

PB Creative Leads the Herd with a New Rare-Breed Dairy Brand

PB Creative Leads the Herd with a New Rare-Breed Dairy Brand

PB Creative develops a new brand concept for a range of artisanal rare-breed dairy products, in response to a direct-to-consumer challenge set by FMCG title The Grocer. The success of the dairy sector has been dwindling recently. Public health campaigns and concerns about animal welfare have taken their toll, with many consumers falling out of […]

Creative agency Spinach designs the Annual Report for Camelot, operator of the UK National Lottery

Creative agency Spinach designs the Annual Report for Camelot, operator of the UK National Lottery

Branding and design agency Spinach have successfully completed the 2017/18 Annual Report for Camelot, operator of the UK National Lottery. Spinach were commissioned by the operator of one of the country’s most recognised brands to design its Annual Report for 2017/2018. This is the first fully-designed document of its kind for Camelot in almost 10 […]

Children with Cancer UK launch social video “Ring the Bell” featuring interactive donation billboard

Children with Cancer UK launch social video “Ring the Bell” featuring interactive donation billboard

 Children with Cancer UK, the leading national children’s charity dedicated to research into cancer in children and young people, has released “Ring the Bell”, a social video featuring a specially created interactive digital out of home installation. The video captures shoppers interacting with the digital billboard at Westfield London and donating via their mobile […]

The Truth Report 2018 shows TV essential in securing customer loyalty for retailers

The Truth Report 2018 shows TV essential in securing customer loyalty for retailers

The old adage that Christmas brings ‘goodwill to all men’ may chime more than jingle bells with UK retailers as new research reveals television advertising has been voted by UK consumers as the most persuasive medium for encouraging greater brand love and loyalty, above channels including social media, radio, newspapers and Google ads. With the […]

M&C Saatchi PR renames as part of brand refresh

M&C Saatchi PR renames as part of brand refresh

M&C Saatchi PR announced that it has rebranded as M&C Saatchi Public Relations. The change of name is part of an overall global brand refresh that has been carried out to more clearly define the agency’s vision, proposition and purpose. Global CEO Molly Aldridge commented: “In a confused and converging communications industry, we wanted to […]

Metia appoints Stephen Waddington as UK managing director

Metia appoints Stephen Waddington as UK managing director

Metia Group, the international digital marketing agency, has appointed Stephen Waddington as UK managing director. Stephen will be responsible for leading a team of 60 people, managing the development and delivery of content marketing, social media, lead generation and communications campaigns. In the past two years the agency has delivered campaigns in 88 countries in […]

Kelkoo Group announces new Commercial Director to help boost retailers’ return on ad spend

Kelkoo Group announces new Commercial Director to help boost retailers’ return on ad spend

Kelkoo Group, the leading pan-European eCommerce advertising and shopping comparison service (CSS), has announced the appointment of Simon Reed as the new Commercial Director to drive sales and boost return on ad spend (ROAS) for the group’s partner retailers. Based out of group’s London headquarters Simon will have responsibility for building strategic client partnerships and […]