AMV BBDO puts bereaved mothers at the heart of its ‘Hard Calls Save Lives’ campaign in partnership with Crimestoppers and the Metropolitan Police Service

The campaign encourages people to share information anonymously with Crimestoppers, to help prevent knife crime.

AMV BBDO puts bereaved mothers at the heart of its ‘Hard Calls Save Lives’ campaign in partnership with Crimestoppers and the Metropolitan Police Service

AMV BBDO puts bereaved mothers at the heart of its ‘Hard Calls Save Lives’ campaign in partnership with Crimestoppers and the Metropolitan Police Service

Publicis Groupe and The Trade Desk Join Forces to Champion New Approach to Privacy-First Identity and Personalization at Scale in a Cookie-less World

THE PARTNERSHIP WILL GIVE BIRTH TO A NEXT-GENERATION OF PERSONALIZED MEDIA PLATFORM, RUN EXCLUSIVELY ON THE TRADE DESK DSP AND LEVERAGING EPSILON CORE ID

Publicis Groupe and The Trade Desk Join Forces to Champion New Approach to Privacy-First Identity and Personalization at Scale in a Cookie-less World

Publicis Groupe  and The Trade Desk  today announced that they are joining forces to ensure their advertising clients can continue to build direct and individual relationships with their customers in a cookie-less world, while also protecting consumer privacy. With the imminent deprecation of third-party cookies on some platforms, and the associated loss of brand contact with […]

ITB Worldwide launches ‘The Power of Influence’ quarterly trends report to coincide with revamped website reflective of progressive positioning in the influence space

ITB Worldwide launches ‘The Power of Influence’ quarterly trends report to coincide with revamped website reflective of progressive positioning in the influence space

ITB Worldwide, the full-service talent + influencer marketing agency that connects brands with culture, has announced the launch of ‘The Power of Influence’, its quarterly talent + influencer trends and insights review, to connect people in the marketing industry with the most current information about the world of Influence.  Each quarter, ITB’s team of culturally […]

McCann Health Bolsters Leadership In Europe With Two Key Appointments

McCann Health Bolsters Leadership In Europe With Two Key Appointments

McCann Health today announced two key appointments to its leadership team in Europe: Saturnino Izquierdo has taken on an expanded role of President, Europe and LATAM and Jonathan Kukathasan has been promoted to President, UK, McCann Health.  In his new role, Izquierdo will lead the teams in the network’s four markets across Europe and Latin […]

Gaming for Everyone: Xbox and Serviceplan Group celebrate Women in Gaming worldwide with a special Xbox controller

23 countries, four continents – gaming for everyone: During Women’s History Month, Xbox launched a worldwide initiative to support women in gaming. At the centre of the idea, which was developed and implemented within the Serviceplan Group, is a very special Xbox controller which replaces the B button with the equal sign to symbolize equality for all in the gaming community.

Gaming for Everyone: Xbox and Serviceplan Group celebrate Women in Gaming worldwide with a special Xbox controller

Women make up almost half of the gaming community, celebrate success in Esports, and hold high profile leadership positions in the gaming industry. Yet, women still struggle within the gaming scene to combat misogyny in the form of outdated gender stereotypes, discrimination, bullying and sexist insults. Xbox, together with the Serviceplan Group, is committed to […]