Fridge Raiders and Saatchi & Saatchi Team for Call of Duty WWII Promotion

Fridge Raiders and Saatchi & Saatchi Team for Call of Duty WWII Promotion

Mattessons Fridge Raiders and Saatchi & Saatchi London have launched the latest in a series of award-winning campaigns aimed at the online gaming community. Partnering this year with the World’s biggest gaming franchise, Call of Duty, Code Strike is a mobile game that will test gamers’ code breaking skills and has been released to coincide […]

Webb deVlam Captures the Spirit of Angola with New Beer Brand Luandina

Webb deVlam Captures the Spirit of Angola with New Beer Brand Luandina

Angola has launched its first 100% Angolan beer, with a comprehensive brand identity and design by Webb deVlam. Strategic brand design consultancy Webb deVlam were approached to come up with a brand identity for the premium beer that embodies the passion, spirit and optimism of the emerging Southern African nation. A National Celebration A two-year […]

Startup brand Cantina launches Argentinian chimichurri sauce with design by OurCreative

Startup brand Cantina launches Argentinian chimichurri sauce with design by OurCreative

New startup brand Cantina has launched an Argentinian chimichurri sauce, in a bid to tap into consumer demand for more complex flavours from around the world, with design by OurCreative. A vibrant and colourful identity reflects the product’s South American roots and authenticity. The design is inspired by the bright street art of Buenos Aires. […]

Mindshare reveals the top 5 trends for brands in 2018

Mindshare reveals the top 5 trends for brands in 2018

Mindshare UK has launched its Trends Report 2018 which identifies the top five trends for marketers to watch in 2018. The report investigates a variety of topics from AR to AI and shows how consumers across all ages are embracing technological advancements with 46% of consumers willing to use facial recognition as a form of official […]

J. Walter Thompson’s Innovation Group Forecasts the 100 Trends Shaping the Future

J. Walter Thompson’s Innovation Group Forecasts the 100 Trends Shaping the Future

The Innovation Group presents The Future 100, our snapshot of the year ahead and the 100 most compelling trends to keep on the radar. https://t.co/196tQURZO5 pic.twitter.com/bFQ2OuEjPD — JWTIntelligence (@JWTIntelligence) December 4, 2017 J. Walter Thompson’s Innovation Group unveiled its fourth annual Future 100 Report. Future 100: Trends and Changes to Watch in 2018 helps readers […]

MOIA pledges to take one million cars off the road with world’s first 6-seater electric ride sharing car

MOIA pledges to take one million cars off the road with world’s first 6-seater electric ride sharing car

During TechCrunch Disrupt in Berlin, MOIA, the mobility startup from Volkswagen Group, introduced ‘MOIA, Social Movement’, a comprehensive ride-pooling concept launched just one year after inception of the MOIA startup. The MOIA initiative provides new mobility options that promise to significantly reduce traffic in major cities. MOIA presented its ride-pooling ecosystem at TechCrunch with the […]

Accenture: UK consumers turn off personal data tap as companies struggle to deliver the experiences they crave

Accenture: UK consumers turn off personal data tap as companies struggle to deliver the experiences they crave

UK consumers are locked in a vicious circle with brands over customer experience, according to new research from Accenture. While 47 percent are frustrated when companies fail to deliver relevant, personalised shopping experiences, nearly half (48 percent) are concerned about personal data privacy as they subscribe to intelligent services designed to understand and anticipate their […]

WARC highlights five key marketing challenges for the coming year

WARC highlights five key marketing challenges for the coming year

WARC, the global marketing intelligence service, has today released Toolkit 2018, an annual guide to key trends and challenges that marketers around the world will be faced with in the coming year. At the heart of the report is a survey of more than 600 marketing and advertising professionals around the world to obtain their […]