Three today announces that it is the new sponsor of the highly successful Channel 4 series, Gogglebox after a competitive pitch process. The two-year, multi-million-pound partnership will see the mobile network sponsor new series of both Gogglebox and Celebrity Gogglebox as well as all repeats. The brand’s sponsorship will also be visible across all Gogglebox […]
Management consultancy Ebiquity plc announces the appointment of Stewart Li to the role of Managing Director of China to support recent growth and increasing demands of their clients in the region. Stewart brings over 30 years of experience in Media Management, MarTech/AdTech and has a proven track record in delivering P&L, innovating business strategy, and developing new businesses. Stewart has developed practical SaaS knowledge of DMP/CDP, precision and programmatic solutions at Dentsu Digital and DeepZero iPinyou. He is resourceful and well-connected in […]
As the travel and tourism industry in China and the rest of Asia continues to re-open for business, this dynamic hotel rebrand captures the true vibrancy of New Asia. An innovative dual-language logo builds in inclusivity for both Chinese and English-speaking travellers.
Design Bridge Shanghai announce details of the Studio’s work rebranding JEN: the Shangri-La Group’s chain of upscale hotels aimed at sophisticated urban travellers. Design Bridge & JEN by Shangri-La from Design Bridge on Vimeo. The dynamic rebrand draws inspiration from Asia’s vibrant and progressive cityscapes, inviting curious explorers to discover new Asia. Completed before the […]
Zenith forecasts that 2021 will be a year of ‘refocusing’, with new communication and media opportunities Consumers will be open, more than ever before, to new products brands and categories The majority of consumers now expect no-fee, last-minute cancellations when considering services · AR to become a mainstream opportunity
Zenith UK releases their annual consumer trends report The View Today, Zenith UK released its annual consumer and cultural trend report, The View, which analyses the year that’s been and places predictions for the year ahead. Zenith forecasts that 2021 will be a year of refocusing and new communications opportunities, leading to a ‘fresh start’ […]
“Abi: Being Black & 6Teen” is the second in the series of films directed by Lainey Richardson for the education charity, Football Beyond Borders (FBB) (www.footballbeyondborders.org) for its ‘Beyond Bars’ spoken word project. At a time when support for the most vulnerable young people in the UK has been seriously lacking, the Beyond Bars campaign […]
Carlsberg is starting 2021 with a toast to alcohol-free beer as it unveils its latest ad featuring Danish actor Mads Mikkelsen. Carlsberg 0.0’s first global ad comes at the start of a year which is predicted to see more people drink alcohol-free beer than ever before. Alcohol-free beer has seen huge growth in recent years and became […]
D&AD announce the appointment of Laura Havlin as the organisation’s new Head of Content. Stepping up from her previous role as freelance content strategy consultant and Editor in Chief of D&AD’s first digital Annual, Laura will now join the non-profit creative association in a full time position, dedicated to optimising and growing D&AD’s digital content […]
As part of its latest investment plans, The Ozone Project has opened the virtual doors on a dedicated, Manchester-based regional hub to super-serve agencies and advertisers in the North. The creation of the northern hub sees Bill Dennett join the premium digital advertising platform in the role of Senior Agency Partner. As Ozone’s first regional […]
Waterford, the Irish luxury crystal brand, has launched a new identity. Created by London based agency Identica, the rebrand amplifies the traditional craftsmanship and deeper complex cutting techniques Waterford employs. Reframing the brand as desirable and relevant to a younger audience, the overall result is an identity that shows elegance, the mastery of cutting and […]
Martin Sorrell’s S4 Capital said on Monday it had acquired two U.S.-based businesses for an undisclosed sum, as it moves faster to implement its revamped all-digital advertising strategy in Europe and elsewhere following Brexit. The digital advertising and marketing services firm, which has been sealing deals for content on Facebook and Alphabet Inc’s Google, said […]