Dedela abanye: New Jameson ad ‘makes room’ for real South African experiences

Dedela abanye: New Jameson ad ‘makes room’ for real South African experiences

Forget the aspirational scenes of men in sharp suits playing poker or hanging out at exclusive roof-top bars. That’s not what whiskey should be about. There’s nothing stuffy about a drink at the heart of social experiences as diverse as the South Africans who enjoy them. That’s the message behind a new ad from Jameson a 239-year-old […]

Generator announces Official Partnership With NFS Heat

Generator announces Official Partnership With NFS Heat

Award-winning, experience and design-led accommodation group Generator is proud to announce its official partnership with NFS Heat, the latest racing video game in the Need for Speed franchise. The game, which launched globally this month, is the 24th in the series and marks the 25th anniversary of the brand. The ground-breaking partnership marks Generator’s first […]

Havas Media Manchester boosts leadership team with appointment of Dentsu Aegis’ Lucy Barnes as Strategy Partner

- Barnes was previously Strategy Director at Dentsu Aegis Network - Follows hire of Stuart Lunn as Managing Director in September of this year

Havas Media Manchester boosts leadership team with appointment of Dentsu Aegis’ Lucy Barnes as Strategy Partner

Havas Media Manchester has announced the appointment of Lucy Barnes to the newly-created role of Strategy Partner, as the regional hub seeks to further strengthen its leadership team. Barnes joins from Dentsu Aegis Network, where she was a board-level Strategy Director, with responsibility for existing clients and new business, working on brands including Arcadia Group, Matalan […]

DesignLSM appoint new Managing Director

DesignLSM appoint new Managing Director

Award-winning UK hospitality design agency, DesignLSM, has announced the appointment of Holly Hallam as their new Managing Director. Bringing her considerable experience in brand, commercial and hospitality consumer strategy to the role.   Following three decades at the helm of the International hospitality design practice, Steve La Bouchardiere is stepping down from his position as Managing Director and passing […]

Battling Branded Content with AR in the Social Media Stadium – Asia Hunt, Strategist, Trollbäck+Company

Battling Branded Content with AR in the Social Media Stadium – Asia Hunt, Strategist, Trollbäck+Company

As advertising encroaches further into our social feeds and inevitably, our daily lives, it has become harder and harder to tell the difference between paid and organic content. Influencers mask sponsorships as lifestyle posts, commercials play between nearly every online video we watch, and product ads are served to us mere minutes after we’ve searched […]

MediaSense Appoints Ex Reckitt Benckiser’s Andrea Bernhardt as Strategy Director

MediaSense Appoints Ex Reckitt Benckiser’s Andrea Bernhardt as Strategy Director

Independent global media advisor, MediaSense, has appointed Andrea Bernhardt as its Strategy Director to support the growing media transformation practice. Bernhardt will support brands to better maximise media investment and advise on organisational operating models for the consultancy’s global client portfolio. Bernhardt starts with immediate effect. Bernhardt joins MediaSense from Reckitt Benckiser, where she led […]

Wavemaker Appoints Anna Hickey As President, Global Clients

Wavemaker Appoints Anna Hickey As President, Global Clients

Hickey moves into the role from Wavemaker UK where she was COO. She will be part of the Wavemaker Global Leadership Team, responsible for ensuring worldwide best practice, client leadership, driving clients’ growth as well as creating and strengthening key client relationships. Anna Hickey has been with Wavemaker since January 2018 and helped support the […]

Mooncup enters a new phase with rebrand by bluemarlin

Mooncup enters a new phase with rebrand by bluemarlin

Mooncup has undergone a complete brand refresh created by brand acceleration agency bluemarlin. The rebrand supports the period care company’s shift from a discreet alternative to a confident category leader, strengthening its stand out in the growing menstrual cup market that it was instrumental in establishing.   Created in 2002, the Mooncup® was the first reusable medical […]

O2 launches Pay & ‘Glo’ – the contract free tariff with all the brightest bits of O2

O2 launches Pay & ‘Glo’ – the contract free tariff with all the brightest bits of O2

Paying for your mobile phone usage as you go has become easier and more appealing than ever following the announcement today that O2  has launched its brand-new Pay & ‘Glo’ campaign, with tariffs starting from as little as £5 a month. O2’s Pay As You Go tariff has been refreshed, offering customers’ Big Bundles with unlimited […]

Keep Going No Matter What Is The Mantra of New Bridgestone MEA Campaign from Serviceplan Middle East

First campaign for the iconic tyre brand from Serviceplan Middle East is directed by Douglas Bernardt out of Stink Films

Keep Going No Matter What Is The Mantra of New Bridgestone MEA Campaign from Serviceplan Middle East

After winning the business in January 2019, Serviceplan Group Middle East have created their first major campaign for Bridgestone MEA.  The impetus of the campaign, titled ‘Keep Going No Matter What’, was to create brand affinity for Bridgestone MEA.  Three different Bridgestone tyres are featured in the campaign; the Potenza, Turanza and Dueler: the Turanza […]