Clear Channel and TAP TAP uses mOOHbile technology in whereabouts for Renault

Clear Channel and TAP TAP uses mOOHbile technology in whereabouts for Renault

MOOHbile technology is the new technological development that arises from the strategic partnership between Clear Channel Peru and TAP TAP. This technology synchronises external advertising strategies hyper-locally in the mobile and allows re-impacting the audience OOH with ad hoc content on their smartphones. Renault was the first brand to take advantage of this technology. And […]

McCann Health and CARE unveil hard-hitting ad to highlight the price of negligence with prescription drugs

McCann Health and CARE unveil hard-hitting ad to highlight the price of negligence with prescription drugs

 Following frightening new statistics that reveal the increasing death toll as a result of over-dose from prescription medication, McCann Health created a confronting piece of video content ‘Pay the Price’, in partnership with non-profit organisation, CARE, Centre for Adolescent Research & Education, that exposes the cold hard reality of this unknown, but deadly killer. […]

Serviceplan create Blue Cross ‘Reverse Poems’ print campaign to address addiction

Serviceplan create Blue Cross ‘Reverse Poems’ print campaign to address addiction

Millions of Germans suffer from or are on the verge of addiction. The “Blaues Kreuz in Deutschland e.V.” (Blue Cross Germany) helps these people, yet too few people are aware of their work. To elevate awareness of the Blue Cross, Serviceplan Campaign together with Serviceplan Health & Life employed a form of copywriting mechanics to […]

Southpaw launches “Don’t look the other way” Christmas campaign for YMCA

Southpaw launches “Don’t look the other way” Christmas campaign for YMCA

 YMCA is encouraging people to acknowledge the homeless without judging this Christmas, with a new film created by Southpaw. The Tunbridge Wells-based agency has created the emotive campaign, using the tagline “Don’t look the other way”, for the West Kent YMCA to raise awareness of youth homelessness in the local area and encourage people […]

Cannes Lions honours brothers Piyush and Prasoon Pandey with the Lion of St. Mark

Cannes Lions honours brothers Piyush and Prasoon Pandey with the Lion of St. Mark

The Cannes Lions International Festival of Creativity has announced that brothers Piyush and Prasoon Pandey will be honoured with the Lion of St. Mark award at the 2018 Festival. Piyush Pandey, Executive Chairman and Creative Director Ogilvy South Asia won his first Cannes Lions awards with two Gold Lions for his work on an anti-smoking […]

Scarecrow promotes FreshLook with Disha Patani

Scarecrow promotes FreshLook with Disha Patani

Scarecrow Communication has created an integrated campaign for FreshLook – one of the world’s largest selling coloured contact lenses, featuring upcoming Bollywood star, Disha Patani. The ad film has been directed by award-winning film director Harvey B-Brown whose body of work includes spots for Moschino, Lagerfeld and music videos for George Michael and Bryan Ferry. […]

bigdog Launches ‘Prize Burst’ Facebook Live giveaway for Sky Bingo

bigdog Launches ‘Prize Burst’ Facebook Live giveaway for Sky Bingo

Full-service, integrated advertising and marketing agency, bigdog, announces plans for the next Sky Betting and Gaming Facebook Live prize giveaway. The activity, taking place on Wednesday – 13th December – marks the first time Sky Betting and Gaming has partnered with Amy Nickell – presenter, entertainment journalist, parenting author, children’s entertainer and interviewer. Amy was […]

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