PENNY brings 9,000 people together for Christmas with two tales of festive forgiveness

PENNY brings 9,000 people together for Christmas with two tales of festive forgiveness

On 9 November, the German discount supermarket PENNY kicked off its Christmas campaign with the slogan “Christmas. Time to reconcile”. In keeping with the strong sense of neighbourly values central to its ethos, the local supplier announced that it wanted to use this method of communication to help bring people together for Christmas 2017. As well […]

Audi captures children’s insights in tech-focused social campaign

Audi captures children’s insights in tech-focused social campaign

 Audi UK has launched a social media campaign, which captures the imagination and excitement of children towards the future of automotive technology. Working with socially-led creative agency We Are Social, the campaign sees six children interacting with an Audi Q7, an SUV laden with the latest technologies, discussing what they believe the cars of […]

Three Ireland launches Christmas ‘GrAnimojis’ campaign featuring new Apple iPhone X technology

Three Ireland launches Christmas ‘GrAnimojis’ campaign featuring new Apple iPhone X technology

“With the Apple iPhone X topping lots of Christmas wish lists, what better time for us to use its new technology than in our latest festive themed campaign for Three Ireland?” That’s according to Rory Hamilton, partner and Executive Creative Director at international award winning Dublin based creative agency Boys and Girls. He’s talking about […]

Pearlfisher partners with global charities and brands to provide the homeless with a special Christmas gift

Pearlfisher partners with global charities and brands to provide the homeless with a special Christmas gift

Pearlfisher launches ‘Jolly Sockings’ – in partnership with established global charities and brands – to provide the homeless with a special gift this Christmas. With an orchestrated social campaign rolling out across its four locations (London, New York, San Francisco and Copenhagen) Pearlfisher, in partnership with sock brands and charities in each city, is aiming […]

Oath’s Head of EMEA Stuart Flint sheds insight into 2018 for digital marketers

Oath’s Head of EMEA Stuart Flint sheds insight into 2018 for digital marketers

As the year winds down, Oath‘s Head of EMEA, Stuart Flint is sharing some insight on digital marketing predictions for 2018. Looking to the future, Stuart discusses digital ad spend and the growing demand for augmented reality (AR) and mixed reality; developments in programmatic; artificial intelligence (AI) and machine learning coming together to create a more holistic technology […]