Asda’s Best. Christmas. Ever.

Asda’s Best. Christmas. Ever.

This Sunday evening, Asda will reveal its 2017 festive campaign, Best. Christmas. Ever. Launching simultaneously across ITV, Channel 4 and Channel 5, the hero spot will give viewers a behind-the-scenes glance into the magical world where Asda Christmas treats are created – Asda’s very own Christmas workshop called The Imaginarium. The integrated campaign was created by Saatchi & […]

Disconnected? Really? Not in Slim’s new Cell C ad

Disconnected? Really? Not in Slim’s new Cell C ad

“These kids are always on their phones. They’re so disconnected.” Really?  Egg Films’ Slim directed #ConnectYourWay, 1886’s vibrant new Cell C ad that celebrates all the ways the youth are actually more connected than ever. Exposure’s Rory O’Grady shot the ad, which was art directed by Keenan McAdam and edited by Joe de Ornelas at Left, […]

Launch of Wolfenstein II with AKQA and Bethesda Softworks

Launch of Wolfenstein II with AKQA and Bethesda Softworks

AKQA developed a creative strategy to capture the unique in-game world of a Nazi-occupied 1960s America through Nazified pop culture. led the design and production of the game’s identity, including logo, key art, packaging, and supplementary art, as well as the entire Collector’s Edition of the game centered around our Elite Hans concept. The game was […]

Iconic Love Hearts Brand Receives A Modern Makeover Supported by Digital Campaign

Iconic Love Hearts Brand Receives A Modern Makeover Supported by Digital Campaign

British sweet manufacturer Swizzels has given its iconic Love Hearts sweets a digital makeover with the launch of an emoji-themed range. As emojis become a globally-recognised way of communicating, 11 of the nation’s favourite emojis now feature alongside Love Hearts’ traditional messages, making Love Hearts history. To support the launch, Swizzels has created an on-pack […]

Buzzman Launches New Mumm’s Motto: 
”Don’t Win To Celebrate. Celebrate To Win”

Buzzman Launches New Mumm’s Motto: 
”Don’t Win To Celebrate. Celebrate To Win”

Maison Mumm reveals its new multimedia international campaign from November 2nd with Usain Bolt. Created with its french advertising agency Buzzman, the film introduces the brand new signature: “Celebrate your next victory”. This message establishes the brand’s mindset, focus on panache and positive thinking. Usain Bolt’s impressive ranking are the result of an outstanding state of mind: […]

‘We Are ONEin26’ – Epilepsy Foundation of Minnesota creates heartwarming film to humanise the condition

‘We Are ONEin26’ – Epilepsy Foundation of Minnesota creates heartwarming film to humanise the condition

Mirum’s integrated campaign inspires empathy and informed awareness during Epilepsy Awareness Month. Epilepsy affects one in 26 of us, with one in 10 experiencing a seizure.  However, there are still many myths and misconceptions about epilepsy and the people who have it. The Epilepsy Foundation of Minnesota have partnered with borderless agency, Mirum, to create an integrated […]

NOMINT Split Fares and Match Pairs in Playful Animated Commercial for Waze

NOMINT Split Fares and Match Pairs in Playful Animated Commercial for Waze

In a call to pair carpool buddies using its latest app, Waze Carpool release high energy and humorous animated commercial, created by NOMINT and directed by Sebastian Baptista. Allowing users to make and receive ride requests that drivers can accept or decline, the Google-owned app connects drivers and riders who share practically identical journeys between […]

Vodafone Ireland Launches New Team Of Us Campaign Ahead of the Guinness Series

Vodafone Ireland Launches New Team Of Us Campaign Ahead of the Guinness Series

Vodafone Ireland today launched “Who We Are is How We Play” the next phase of the brand’s “Team Of Us” sponsorship of the Irish rugby team. Vodafone and award-winning agency Target McConnells developed the “Team Of Us” platform with the aim of creating the most interconnected team and fanbase on the planet. Now, in year […]

Debenhams Personal Finance Appoints Lucre

Debenhams Personal Finance Appoints Lucre

Leading PR and content agency, The Lucre Group, has today announced its latest account win – Debenhams Personal Finance. Debenhams Personal Finance has tasked the agency with increasing its brand awareness and profiling its key product offerings including Credit card and Store Cards, travel money and insurance. Activities will include media engagement, product launches and […]