Manchester City Superstars get just one hour to create their own Spy Film

Manchester City Superstars get just one hour to create their own Spy Film

Manchester City superstars Kevin De Bruyne, Kyle Walker and İlkay Gündoğan have teamed up with club partner Nissan to create a teaser for their own action thriller in a campaign for Nissan by sports creative agency Dark Horses. The players were challenged by Nissan to work with the recently launched Next Generation Nissan Juke and […]

Ragged Edge gives smart supplement brand Heights a brain-stretching identity

Ragged Edge gives smart supplement brand Heights a brain-stretching identity

Heights, an innovative cognitive performance brand, launches with a brand strategy, name and identity created by Ragged Edge. The direct-to-consumer subscription service, which is aimed at professionals, pairs a monthly supplement delivery with regular brain-training advice, blending nutrition, knowledge and exercise to enable people to realise enhanced cognitive function. But while consumers are happy to […]

Astronaut’s Out of This World Photos of Ireland Spark Empowering Energy Campaign ‘We’re Brighter Together’ by ROTHCO for Electric Ireland

Astronaut’s Out of This World Photos of Ireland Spark Empowering Energy Campaign ‘We’re Brighter Together’ by ROTHCO for Electric Ireland

Ireland’s largest energy supplier, Electric Ireland, and astronaut Chris Hadfield build a brighter and more sustainable future with an educational campaign celebrating the profound impact of small changes The climate emergency has fast become the biggest crisis facing this generation. As environmental concerns grow, Irish people are beginning to feel increasingly disempowered. Everyone is making […]

IPG Mediabrands Bolsters Client Focus With Two New Global Roles

IPG Mediabrands Bolsters Client Focus With Two New Global Roles

Caroline Foster Kenny takes on Global President, Client Solutions role, whilst Andrea Suarez becomes Global President for Nestlé THRIVE In keeping with the client consultancy vision for the network, IPG Mediabrands CEO Daryl Lee has created two new client roles within his global executive leadership team. Caroline Foster Kenny will become Global President, Client Solutions, […]

BETC Sustainable Development 2019 Report

BETC Sustainable Development 2019 Report

BETC releases its 2019 sustainable development report, citing new projects that confirm that responsible practice continues to be a significant part of BETC’s culture and business model. BETC is a CSR pioneer. Since 2008, it has been a signatory to the United Nations Global Compact (Advanced level). This framework structures BETC’s approach to social responsibility […]

‘They’re Boots Darling’ – Boots Opticians Showcases Unexpected New Campaign

‘They’re Boots Darling’ – Boots Opticians Showcases Unexpected New Campaign

Boots Opticians is today relaunching as the style destination for frames by introducing its new communications platform – ‘They’re Boots Darling.’ The campaign brings to life Boots Opticians’ amazing line of new stylish glasses, rivalling high-end designers, from as little as £40. The integrated campaign by Ogilvy UK, launches on 8 January on TV, in-store […]

Why content will be king for out of home

by Lee Mabey, Integration Strategy Director, Posterscope

Why content will be king for out of home

Out Of Home has always been used and recognised for its brand building capabilities but as technology has transformed the medium, new ways of using it are emerging.  The deployment of full motion digital screens is opening up OOH’s ability to broadcast content but it’s an opportunity that publishers, broadcasters and brands are only just […]

Boys+Girls launch third instalment of ŠKODA’s successful Made for Ireland campaign.

Whatever you’re made of, there’s a ŠKODA made for you.

Boys+Girls launch third instalment of ŠKODA’s successful Made for Ireland campaign.

Skoda Made for Ireland 3 60sec from Boys and Girls on Vimeo. This is what’s at the heart of ŠKODA’s successful and long-running ‘Made for Ireland’ campaign, the latest from Boys+Girls, the branded entertainment agency. Reflecting the pride and confidence that ŠKODA drivers have in their cars, the campaign consists of a 30 second and […]

Spotify Launches Streaming Ad Insertion

Spotify Launches Streaming Ad Insertion

2019 was a huge year for the audio industry with Spotify leading a wave of investment and innovation that’s accelerating the growth of podcasting.  Time spent listening to online audio reached a record high, while in the US, the number of people who are monthly podcast listeners is expected to climb to 106 million by 2023. Simultaneously, […]

Quantum Studios makes a leap into Den Bosch – where it reimagines the future of companies and people

Quantum Studios makes a leap into Den Bosch – where  it reimagines the future of companies and people

Quantum Studios, a new provider of strategy, innovation and branding services is launching its new studio in ’s-Hertogenbosch – believing its fresh approach will hugely benefit businesses with best-in-class thinking and creativity that can flex across the tech space and into the hearts and minds of people. The studio is run by Mikhael Van De Ven, a well-known strategist […]