LAB, the independent digital agency that uses a blend of consumer neuroscience, psychology and behavioural economics to design, build and market digital brands and experiences, has announced the formation of a new group structure and the acquisition of digital marketing agency Reflect Digital. Reflect Digital is the first agency to be acquired by the new […]
Leading European rugby union Championship, the Guinness PRO14, has appointed digital agency, Delete, as its partner to deliver a new fan-focused web platform. Delete emerged as the leading agency after a competitive tender process, and will now begin work on the new platform to showcase PRO14 Rugby as the best rugby competition in the world. […]
Recipe has been appointed lead digital and social agency for the UK for ride-hailing app, Kapten, following a three-way pitch process. French owned Kapten launched in London, with TfL approval, in May 2019. The company is the 2nd largest car-booking app service in France, with plans to expand into a further 15 cities by 2020. Recipe […]
McDonald’s and Leo Burnett London have launched a surreal new campaign, ‘We Deliver’, which announces the UK-wide roll out of McDelivery by celebrating the unique thrill of enjoying a McDonald’s at home. The campaign highlights a host of novel, bizarrely satisfying eating rituals that McDelivery, via Uber Eats, now makes possible. The hero 30” film takes us on […]
Following major new investment that secures the future of the gallery, Taxi Studio collaborated with Arnolfini and Arts Council England (ACE) for the relaunch campaign of the organisation’s arts programme. With the majority of previous communications being specific to their exhibitions, Taxi Studio’s challenge was to a create a broader brand campaign to refresh people’s […]
‘Posties’ marks the first campaign of the new platform created by CHE Proximity for eBay since its appointment as creative agency earlier in 2019. eBay is the country’s most visited e-commerce site, with two out of three Aussies having made purchases within the last twelve months. That equals a lot of deliveries. All happening in […]
As children across Europe return to school, ROTHCO, part of Accenture Interactive, launches a mind-bending new campaign for FMCG giant Kerry Foods’ reinvented kids’ dairy snacking range, Strings & Things. Directed by Greg Barth at BlinkInk, the two playful TVCs and radio content cement the new brand name of Europe’s most popular cheese in string […]
Macmillan Cancer Support is using artificial intelligence (AI) to drive sign ups to its ‘World’s Biggest Coffee Morning’ event on 27th September. The UK’s leading cancer support charity is working with technology platform Automated Creative for the second year in a row, with the aim of encouraging people to sign up to host their own […]
Pentagon Motor Group has appointed Honcho – the specialist automotive search marketing agency – to oversee digital marketing across its multi-franchise operations. The Hertfordshire-based business will be responsible for driving Pentagon’s visibility through its search engine optimisation (SEO), pay per click (PPC) and content marketing services. Pentagon represents 14 car brands from 33 showrooms across the East Midlands […]
Wienerschnitzel, the world’s largest hot dog chain, announced today that the company has selected INNOCEAN USA as its Agency of Record to handle strategic, creative and media (planning and buying) responsibilities. INNOCEAN has been charged with the mission to change the perception of the hot dog, allowing Americans to learn the truth about the food they love. “After […]