Following launches in Germany, France and Spain, Utiq is now expanding its Authentic Consent Service to the UK market Utiq, the European adtech company delivering a telco-powered Authentic Consent Service to enable responsible digital marketing, has announced its launch in the UK, and the appointment of Sara Vincent to run the new UK operation. Utiq, […]
With “The Curology Emergency Spot Patch Hotline”, skincare brand asks social media users: “What’s your skincare crisis?” On TikTok, skincare enthusiasts flock to popular hashtag #skintok to get a dose of the latest trends. But Curology hoped to reach a new audience beyond skincare enthusiasts, teaming with social agency Movement Strategy to launch “The Curology […]
The 26th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, Direct, Sales Promotion, Brand […]
New Year’s Eve is one of the busiest moments of the year for WhatsApp, with friends and loved ones reaching out across the globe to celebrate. WhatsApp is marking the occasion with a campaign running across its owned surfaces, with a hero product –group calling– at the centre of it. “The New Year is Calling” […]
“Open for more”: In the cross-brand campaign with Google Pixel and Samsung, creators illustrate the possibilities offered by the innovative Android smartphones by capturing their creative process with the new Foldables. Android has launched a social-first campaign centered around its Foldables, designed to appeal especially to younger users. And as authentically as possible: through the […]
EasyPark Group has, for the past 20 years, been leading parking innovation and smart mobility, transforming traditional systems to modern and convenient solutions. All with the mission to make cities more liveable. For 2023 they wanted to broaden the scope, making not only cities, but Earth more liveable. During 2023 there had been an unusually […]
The innovative technology company and the university are teaming up to boost contextual relevance and personalisation with machine learning Bid-smart DSP Preciso today unveils a collaboration with the AI Chip Centre at Digital University of Kerala (DUK), which sees the university use the programmatic bidder as a use case for its Masters students in AI […]
Success driven by client and agency partner growth, global expansion, strategic investment, integrations and product innovation impact.com, the world’s leading partnership management platform, announced today its 2023 company growth and strong performance, driven by client and agency partner growth, return on strategic business investments, new integrations, and product innovation and development. As the global standard […]
Southpaw, the global strategic creative agency has launched an immersive AR Mural for beauty disruptors e.l.f. as a continuation of their work on the successful Express Your e.l.f. campaign. The community-led movement campaign unveiled earlier this year featured an inclusive and diverse cast of 20, in the brand’s successful campaign video. To launch the campaign, […]
EE today launches its new integrated brand campaign, Broadband Made For You, highlighting the speed and power of EE home broadband for three specific audiences: home workers, gamers and late night scrollers. The audience-led campaign, created by Saatchi & Saatchi, brings to life the way home broadband from EE, the UK’s fastest major broadband provider, […]