M&C Saatchi PR renames as part of brand refresh

M&C Saatchi PR renames as part of brand refresh

M&C Saatchi PR announced that it has rebranded as M&C Saatchi Public Relations. The change of name is part of an overall global brand refresh that has been carried out to more clearly define the agency’s vision, proposition and purpose. Global CEO Molly Aldridge commented: “In a confused and converging communications industry, we wanted to […]

Shekhar Kapur and Parminder Nagra Launch Animation with WaterAid on Impact of Water Crisis on Girls

Shekhar Kapur and Parminder Nagra Launch Animation with WaterAid on Impact of Water Crisis on Girls

 Acclaimed Indian film director, Shekhar Kapur has collaborated with international charity WaterAid to create a short animation, Brides of the Well, adapted from a story written by Shekhar to highlight the impact of the water crisis on women and girls globally. Narrated by Bend it like Beckham and ER star, Parminder Nagra, the film […]

Virgin Holidays and Virgin Atlantic to fly the rainbow flag across the Atlantic with first ever “Pride Flight” campaign

Virgin Holidays and Virgin Atlantic to fly the rainbow flag across the Atlantic with first ever “Pride Flight” campaign

 Virgin Holidays and Virgin Atlantic have released a content-led campaign to announce the UK’s first-ever “Pride Flight” between London and New York City in June 2019 timed to commemorate the 50th anniversary of New York City’s Stonewall Uprising, widely regarded as a pivotal moment in LGBTQ history. The campaign sees Virgin add a healthy […]

WRG designs pop-up luxury retreat for Selfridges revamped Beauty Hall

WRG designs pop-up luxury retreat for Selfridges revamped Beauty Hall

Live experiences agency WRG, a division of The Creative Engagement Group, has put together a luxury pop-up installation to celebrate the opening of the newly refurbished Selfridges Beauty Hall in Manchester’s Trafford Centre. For five days, from 10th to 14th October, The Social Studio will provide a bijou venue for events, workshops, and meet-and-greets. It […]

Serviceplan France opens its new premises in Courbevoie

Serviceplan France opens its new premises in Courbevoie

Serviceplan France, member of the first independent European communication group of the same name, opened its new premises in the heart of the Village Delage in Courbevoie on Thursday 11 October 2018. The communications agency, which brings together 250 employees from its various entities under one roof, has recently established its French headquarters on a […]

Wavemaker Take Over 1Rebel in Support of Young Minds on World Mental Health Day

Wavemaker Take Over 1Rebel in Support of Young Minds on World Mental Health Day

Media, Content and Technology agency Wavemaker, are partnering with 12 media owners for a one-day takeover of 1Rebel Southbank, offering a schedule of exclusive classes for staff and showcasing their ongoing commitment to promoting the importance of mental health amongst young people. Media Owners including DMG, JC Decaux, Twitter, DCM, Blis, Outdoor Plus, Ocean, Hearst, […]

Impact announces opening of Nordics office to further extend Global footprint

Impact announces opening of Nordics office to further extend Global footprint

Impact, a natively-integrated suite of products for fraud protection, marketing attribution and analytics, and performance partnership management and optimisation, announces the opening of an office in Oslo, Norway. With this new expansion, Impact will now be present in Sweden, Denmark, Finland, Iceland and Norway; providing digital marketers from global Fortune 100 brands who operate there, […]

Tumblr launches ‘Seen’ a unique AR art exhibition tackling mental health perceptions

Tumblr launches ‘Seen’ a unique AR art exhibition tackling mental health perceptions

Tumblr, a creative platform bringing together millions of people and communities from around the world, announced the launch of ‘Seen’, a brand new unique art exhibition exploring the hidden depths, complexities and perceptions of mental health. Partnering with Made of Millions, a grassroots mental health platform that uses art and technology to inspire advocacy, the […]

Phrasee calls on marketing industry to end reliance on fear, uncertainty and doubt to sell

Phrasee calls on marketing industry to end reliance on fear, uncertainty and doubt to sell

Phrasee’s CEO, Parry Malm, will today call on the marketing industry to move away from using fear and anxiety based marketing messaging in a speech at the Festival of Marketing in London. Phrasee specialises in marketing technology that uses artificial intelligence (AI) to generate optimised marketing copy. It is stepping up its campaign to improve […]

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