The FAB Awards Name Daniel Bonner As Jury President

The FAB Awards Name Daniel Bonner As Jury President

Daniel Bonner has been announced as the 15th Annual FAB Awards’ Jury President for the Advertising, Interactive and Digital categories. Commenting on Daniel’s acceptance to chair the 2013 Panel, FAB Awards President N.Nayar said, “We are truly delighted to have someone of Dan’s calibre to Chair the Jury. Dan as a Creative and Dan as […]

Myntra Gets A Million Likes On Facebook

Myntra Gets A Million Likes On Facebook

Myntra, an Indian online shopping retailer of fashion and casual lifestyle products, recently celebrated one million likes on their Facebook page with a Happy Million app. With this app, fans get to be part of a special ‘Happy Million Wall’ and get a chance to win gift vouchers from Myntra ranging from Rs 100 to […]

Taxi Studio: The Little Book Of Phobias

Taxi Studio: The Little Book Of Phobias

They support the words ‘Fearless Creativity’ on their logo, so it’s quite fitting that for their 10th anniversary Taxi Studio have published The Little Book Of Phobias. Speaking about the keepsake Taxi had this to say: “Most experts agree that the first step towards mastering your fears, whatever they may be, is to face up […]

The Sun launches sing-along ad campaign

The Sun along with Grey London and WPP’s Team News agency group, are asking you to sing your January Blues away, in their latest multichannel ad campaign.

The Sun have launched a new ad campaign, which they hope will help the nation through, what they believe is the “the most depressing” month of the year. The Sun’s marketing director Rob Painter said, “There’s no better barometer of the nation’s mood than The Sun, and we know that the start of the year […]

Hot Wheels spreads the ‘Don’t Drink and Drive’ message

Hot Wheels have launched a new 'Don't Drink and Drive' campaign after seeing shocking results of their latest consumer survey.

Hot Wheels spreads the ‘Don’t Drink and Drive’ message

Ogilvy & Mather Mumbai studied the views and opinions of drinkers and from their discussions drew an insight – almost every drinker believes that it is absolutely safe to drive after a drink or even two drinks. The medical reality though is that even a single drink can impair the senses of the driver and […]

Burson-Marsteller finds huge missed opportunity for country promotion on Twitter

Burson-Marsteller finds huge missed opportunity for country promotion on Twitter

@GreatBritain, @Israel and@Sweden are the best examples of country promotion on Twitter  BEIJING — Burson-Marsteller, a leading global public relations and communications firm, today released the second part of its “Twiplomacy” study (http://twiplomacy.com), looking specifically at country branding on Twitter. The study shows that only 9 governments out of 193 UN member states own their country name Twitter handle. […]

Interpublic Names Andy Polansky Chief Executive Officer of Weber Shandwick

The Interpublic Group announced today that Andy Polansky has been named Chief Executive Officer of Weber Shandwick, one of the world’s leading public relations companies. Polansky has served as President of Weber Shandwick since March 2004. The company in 2012 was named Global Agency of the Year by The Holmes Report, topped The Holmes ReportGlobal Creativity Index […]

Ogilvy PR launches ACE, a global industry Analyst Community Engagement service

Ogilvy PR launches ACE, a global industry Analyst Community Engagement service

Ogilvy Public Relations (Ogilvy PR) today announced the launch of ACE (Analyst Community Engagement), a new global service designed to give technology companies an informed, strategic and measurable approach to industry analyst relations. Ogilvy PR’s ACE service will be driven by a global team based in New York, San Francisco, Chicago, London, Hong Kong, Beijing, […]

Weber Shandwick Named PR News’ Digital PR Firm of the Year

A week after being named “Global PR Firm of the Year” by The Holmes Report, Weber Shandwick was named “Digital PR Firm of the Year” by PR News at the annual PR News Digital PR awards, held yesterday at the Grand Hyatt in New York City. “We are honored to be recognized as the best digital firm and proud to […]

Ogilvy affirms leadership in Islamic branding with global PR duties for the WIEF

Ogilvy Noor, the world’s first bespoke Islamic Branding practice, has been selected by the World Islamic Economic Forum (WIEF) Foundation to develop and execute a worldwide public relations strategy for the upcoming 8th WIEF to be held in Iskandar Malaysia, Johor from 4-6 December 2012. The 8th WIEF is organised by WIEF Foundation and hosted by Government […]