Ei Group Partners with Yext to Build its Digital Footprint

Ei Group Partners with Yext to Build its Digital Footprint

Ei Group, one of the largest pub company in the UK, has partnered with Yext, the global digital knowledge management provider, to maximise discoverability of its portfolio of pubs across the digital ecosystem, improving customer experience and driving footfall in real-time. The Yext knowledge Engine is a cloud-based platform that will be the single and […]

World Media Group welcomes three new associate members as it celebrates its 20th anniversary

World Media Group welcomes three new associate members as it celebrates its 20th anniversary

Ad tech firms Rezonence and Smartology, along with science and technology institute and media owner, The Smithsonian, are to become the first associate members of the World Media Group as it celebrates its 20th anniversary. To date members of the World Media Group, a strategic alliance of organisations who are committed to promoting award winning […]

MarComm’s Star Parade: Meet Souvik Datta

MarComm’s Star Parade: Meet Souvik  Datta

MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Souvik Datta has been a creative beacon in India for over 17 years now. Creativeland Asia’s executive creative director has previously worked for some of India’s leading agencies and his work has also […]

Quantcast appoints Robert Horler as Chief Operating Officer

Quantcast appoints Robert Horler as Chief Operating Officer

Quantcast, one of the world’s largest AI-driven audience behaviour platform for the open Internet, announced the appointment of Rob Horler as Chief Operating Officer effective immediately. In this newly-created executive role, Mr. Horler’s responsibilities will include oversight and leadership of global commercial operations, including the sales and services organisation, as the company prepares for its […]

SI Partners advises Brighter Group on sale to Finn Partners

SI Partners advises Brighter Group on sale to Finn Partners

Finn Partners, one of the biggest independent PR firms in the US, has acquired over 22-strong, London-based Brighter Group. SI Partners advised Brighter Group on the deal. Brighter is one of the biggest independent travel and tourism PR and marketing consultancies in the UK. New York-headquartered Finn Partners is targeting further acquisitions in the UK […]

Star of latest NEXT’s TV campaign signs contract with Influencer Champions

Star of latest NEXT’s TV campaign signs contract with Influencer Champions

Starting 2018 with a bang, leading influencer marketing agency Influencer Champions has just confirmed the addition of multi-talented influencer Sug-Sean Webster to its stable of online talent. Sug-Sean has collaborated with the likes of Topman and Dolce & Gabbana, and has recently featured in a television campaign for NEXT.  A multi-talented influencer specialising in fashion, […]

Foresight backs advertising technology business Nano Interactive

Foresight backs advertising technology business Nano Interactive

Foresight has announced a £3.5m growth capital investment into Nano Interactive Group Limited (“Nano”), a leading advertising technology business, on behalf of Foresight VCT plc. Nano was founded in 2014 by Christian Geyer and Carl White, two former executives of ad tech business ValueClick (now Conversant) after identifying an opportunity to develop an advertising technology […]

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