Myntra, an Indian online shopping retailer of fashion and casual lifestyle products, recently celebrated one million likes on their Facebook page with a Happy Million app. With this app, fans get to be part of a special ‘Happy Million Wall’ and get a chance to win gift vouchers from Myntra ranging from Rs 100 to […]
They support the words ‘Fearless Creativity’ on their logo, so it’s quite fitting that for their 10th anniversary Taxi Studio have published The Little Book Of Phobias. Speaking about the keepsake Taxi had this to say: “Most experts agree that the first step towards mastering your fears, whatever they may be, is to face up […]
The Sun along with Grey London and WPP’s Team News agency group, are asking you to sing your January Blues away, in their latest multichannel ad campaign.
The Sun have launched a new ad campaign, which they hope will help the nation through, what they believe is the “the most depressing” month of the year. The Sun’s marketing director Rob Painter said, “There’s no better barometer of the nation’s mood than The Sun, and we know that the start of the year […]
Hot Wheels have launched a new 'Don't Drink and Drive' campaign after seeing shocking results of their latest consumer survey.
Ogilvy & Mather Mumbai studied the views and opinions of drinkers and from their discussions drew an insight – almost every drinker believes that it is absolutely safe to drive after a drink or even two drinks. The medical reality though is that even a single drink can impair the senses of the driver and […]
@GreatBritain, @Israel and@Sweden are the best examples of country promotion on Twitter BEIJING — Burson-Marsteller, a leading global public relations and communications firm, today released the second part of its “Twiplomacy” study (http://twiplomacy.com), looking specifically at country branding on Twitter. The study shows that only 9 governments out of 193 UN member states own their country name Twitter handle. […]
The Interpublic Group announced today that Andy Polansky has been named Chief Executive Officer of Weber Shandwick, one of the world’s leading public relations companies. Polansky has served as President of Weber Shandwick since March 2004. The company in 2012 was named Global Agency of the Year by The Holmes Report, topped The Holmes ReportGlobal Creativity Index […]
Ogilvy Public Relations (Ogilvy PR) today announced the launch of ACE (Analyst Community Engagement), a new global service designed to give technology companies an informed, strategic and measurable approach to industry analyst relations. Ogilvy PR’s ACE service will be driven by a global team based in New York, San Francisco, Chicago, London, Hong Kong, Beijing, […]
A week after being named “Global PR Firm of the Year” by The Holmes Report, Weber Shandwick was named “Digital PR Firm of the Year” by PR News at the annual PR News Digital PR awards, held yesterday at the Grand Hyatt in New York City. “We are honored to be recognized as the best digital firm and proud to […]
Ogilvy Noor, the world’s first bespoke Islamic Branding practice, has been selected by the World Islamic Economic Forum (WIEF) Foundation to develop and execute a worldwide public relations strategy for the upcoming 8th WIEF to be held in Iskandar Malaysia, Johor from 4-6 December 2012. The 8th WIEF is organised by WIEF Foundation and hosted by Government […]
Weber Shandwick, one of the world’s leading global public relations firms, was named the 2012 “Global Agency of the Year” by The Holmes Report, one of the foremost public relations industry authorities. The firm will be honored on October 30th in Miami, Fla. at the annual Global SABRE Awards, sponsored by The Holmes Report. In bestowing this […]