Following a competitive pitch process, Champagne Lanson, which is one of the oldest Champagne Houses has appointed Clarion to manage its consumer and trade communications in the UK. The WPP owned Consumer and B2b PR, digital and influencer marketing agency secured the contract in a competitive pitch process having demonstrated its ability to deliver successful […]
When Rogerson Communities, a Boston-based provider of housing and healthcare for older adults needed a ‘Brand Positioning Study’ they called on Rich Schreuer, a market researcher with Echo Cove Research. He tested multiple broad positions for the brand and the messaging was starting to emerge. But they needed a branding partner to give these insights […]
Saatchi & Saatchi has appointed Emily Lewis-Keane as Strategy Partner and Jimmy MacAskill as Strategy Director, bolstering the department led by CSO Richard Huntington. As Strategy Partner, Emily will work closely with Richard and Head of Strategy Sam Wise to deliver industry-leading strategy for the company. Her role will see her lead strategy for one of the agency’s three […]
Jellyfish, a leading global digital marketing business, is delighted to announce the appointment of Stephanie Parry as Executive Vice President (EVP) of Client Management. With an impressive track record spanning 17+ years, Stephanie brings a wealth of experience in both large multi-market organizations and high-growth SMEs. Stephanie’s focus will be on our growing portfolio of […]
With increasing amounts of mergers, acquisitions and consolidations of traditional mainline agencies along with an ever increasing demand for digital, what’s lost is the culture of advertising. A culture that provokes, moves and communicates, those in and around them, that consume and create it. One such product of that culture is Scarecrow M&C Saatchi, an […]
The appointment is the first senior hire by Chief Creative Officer Carren O’Keefe, who joined the agency this summer. Digitas has bolstered its creative credentials by hiring Eric Chia as the agency’s first ECD of Design. The appointment is indicative of the agency’s commitment to craft, and its focus on bringing technology and design closer […]
Marcel (part of Publicis Groupe) is proud to announce the appointment of Léoda Esteve as Managing Director, alongside Blandine Mercier and Benjamin Taïeb. This appointment marks a new era for the agency, following the appointment of Youri Guerassimov and Gaëtan du Peloux as Co-Presidents. Charles Georges-Picot, the former Co-President of Marcel, has left the agency […]
Specsavers’ award-winning in-house creative agency is rebranding from Specsavers The Agency to Specsavers Creative. Since the business launched in 1984, Specsavers has been pioneering in its strategy to build its creative expertise in-house rather than outsource it to an external creative agency. At the time, it was a bold move, but the results speak for […]
Beatgrid, the single-source cross-media audience measurement solution, today announces a partnership with marketing and communications leader PHD Australia. The partnership comes in response to the growing need for single-source cross-platform measurement. Beatgrid addresses one of the most pressing concerns for global brands and marketers today, the accurate measurement for attribution of advertising investments. The partnership […]
Wavemaker has been appointed as global media consultancy partner for Merlin Entertainments, a global leader in location-based, family entertainment. Alongside the $24m UK business Wavemaker retains, the media agency has additionally won the $34m planning and buying across EMEA and the US. In addition to the UK market, the media agency will now manage planning […]