easyJet launches Instagram first – a new way to book your dream trip

easyJet launches Instagram first – a new way to book your dream trip

 easyJet, one of Europe’s leading airline, launched Look&Book image search, a first for the travel industry, which allows customers to instantly book a flight based on a photo, without them even needing to know the destination. The ground-breaking new feature works like this: if you’re browsing Instagram, and you see somewhere amazing that you […]

BETC’s General POP and Air France Music launches “Never Miss Out”

BETC’s General POP and Air France Music launches “Never Miss Out”

Air France Music is launching concert search engine “Never Miss Out“, which was developed in association with General Pop, BETC’s entertainment production entity. Is the concert by your favourite performer sold out? “Never Miss Out” allows you to find new concert dates and book tickets to go, from a selection of nearly 300 artists listed. […]

easyJet launches new multi-channel ad campaign via VCCP

easyJet launches new multi-channel ad campaign via VCCP

 easyJet, Europe’s leading airline, will launch a compelling pan-European, multi-media advertising campaign that brings to life the wonder of air travel and seeks to inspire viewers’ imaginations when dreaming about their next getaway. The engaging and uplifting film follows a plane in flight above the clouds, transporting viewers on a journey through the imagination of […]

Virgin Holidays and Virgin Atlantic set to soar with multi-million pound brand refresh

Virgin Holidays and Virgin Atlantic set to soar with multi-million pound brand refresh

 Virgin is preparing to come back with a bang this September with the launch of two multimillion pound brand campaigns from Virgin Holidays and Virgin Atlantic. Creative work for both businesses was consolidated under AMV BBDO in March to deliver greater synergy and improve efficiencies between the two businesses – whilst retaining a distinctive […]

Taylor Herring launch female pilot recruitment campaign for easyJet

Taylor Herring launch female pilot recruitment campaign for easyJet

 easyJet has launched a national campaign in the UK, to inspire more girls to become airline pilots. In a recruitment film released today, the airline reimagined a famous scene from Hollywood movie Catch Me If You Can where Leonardo DiCaprio impersonated a high-flying pilot in an airport. Leading the cast was nine-year-old Hannah Revie, […]

Scottish airline Loganair unveils new tartan look

Scottish airline Loganair unveils new tartan look

Loganair has revealed its brand-new look – with tartan tails for its aircraft and original tartan uniforms for its cabin crew and ground staff. The airline has adopted the bold image as it starts flying under its own name once again on 1 September after 23 years of operating under franchise agreements with other carriers. […]

easyJet launches in-flight library to get kids reading this summer

easyJet launches in-flight library to get kids reading this summer

One of Europe’s leading airline easyJet, have announced a new Summer reading campaign to launch ‘Flybraries’ (flying libraries) following new research that suggests that the number of children reading for pleasure is at an all-time low. In the summer of 2017, easyJet will fly 750,000 families out of UK airports on their holidays. That means […]