MarComm’s Magnificence – 2017’s Magnificent Chief Marketing Officers

MarComm’s Magnificence – 2017’s Magnificent Chief Marketing Officers

MarComm’s Magnificence is a series where we highlight Magnificent individuals from the Marketing, Design, Advertising and Communications industries. In this magnificence list, we are spotlighting those individuals who provide the business to the creative industry, while protecting their brand’s image and interests. We look at the Chief Marketing Officers (CMO’s). So without further ado, here are our […]

Amazon Prime signs deal with AMC Studios

Amazon Prime signs deal with AMC Studios

Amazon announced today an output agreement with AMC Studios through which Amazon Prime Video will have first window rights to select new AMC series in 28 territories as well as second run rights in many other countries all around the world. Prime Video members in key territories like Australia, Germany, Italy, India, and Japan will […]

Conran Design Group & Adoreboard proclaim Debenhams as the winner in the battle of the Christmas ads

Conran Design Group & Adoreboard proclaim Debenhams as the winner in the battle of the Christmas ads

Amid much anticipation and expectation, the Christmas TV commercials have aired. Industry comment and opinion about which one is best is rife, but how do those whose opinion really matters feel? Conran Design Group has partnered with Adoreboard to find out how TV viewers feel about 2017’s selection of Christmas ads, from retailers and supermarkets […]

Brandon Reveals Natural Identity and Packaging Design for New Carb-Lite, Low Sugar Snack Bar Range, Atkins Harvest

Brandon Reveals Natural Identity and Packaging Design for New Carb-Lite, Low Sugar Snack Bar Range, Atkins Harvest

Health and wellness food company Atkins Nutrition has launched Atkins Harvest, a new sub range of carb-lite, low sugar, gluten free bars, into the UK with strategy, identity and packaging design by Brandon. The new range aims to move Atkins into the gluten free aisle, as the trend for healthy eating continues to sweep the […]

Apple, Google and Android are Most Relevant Brands to UK Consumers According to the New Prophet Brand Relevance Index

Apple, Google and Android are Most Relevant Brands to UK Consumers According to the New Prophet Brand Relevance Index

Global consultancy Prophet  today announced the results of the third annual Brand Relevance Index ®, a ranking of the most relevant brands in consumers’ lives today. Apple and Google maintained their standings as the top two most relevant brands in the UK for the second year. New entrants in the top ten: Android, Dyson and […]

Jeremy Clarkson can’t resist dig at BBC in Amazon Fire TV ad

Jeremy Clarkson can’t resist dig at BBC in Amazon Fire TV ad

Jeremy Clarkson, the former BBC Top Gear presenter, has made light of his dramatic exit from the corporation earlier this year in a new ad for Amazon. Amazon’s new ad by Lucky Generals for the Fire TV Stick will air tomorrow during the Rugby World Cup Final. Clarkson, the former Top Gear presenter who famously […]