Nectar360 and American Express renew longstanding co-branded credit card partnership

Nectar360 and American Express renew longstanding co-branded credit card partnership

The multi-year renewal of the 18-year relationship maximises value for Nectar and American Express Cardmembers Nectar360, which owns and operates Nectar, the UK’s largest loyalty coalition programme, today announces the renewal of its longstanding co-branded credit card partnership with American Express. American Express is the largest global payments network and one of Nectar’s most established […]

Iconic music festival American Express presents BST Hyde Park celebrates 10 years of partnerships

Iconic music festival American Express presents BST Hyde Park celebrates 10 years of partnerships

As American Express presents BST Hyde Park celebrates its 10th year, AEG Global Partnerships, the team behind the naming rights and partnership activations at the festival, is looking back at some of the highlights and how these activations continue to enhance the experience of millions of festivalgoers.  Since the festival’s inception a decade ago, the […]

WIMBLEDON AND AMERICAN EXPRESS Bring To Life The World Famous Hill In Interactive Virtual Experience Where Fans Can Take On SIR ANDY MURRAY 

The All England Club looks to expand its global footprint with a virtual re-imagining of Wimbledon’s most iconic fan destination An interactive metaverse experience that lets fans everywhere experience the quirks, history, characters, and rewards of a day on the Hill - the bustle, the buzz and the nostalgia Immersive virtual experience allows fans to dress up for a day out at Wimbledon, and share the experience with friends, family and global fans In between the match action, fans have the opportunity to take on missions and interact with Sir Andy Murray

WIMBLEDON AND AMERICAN EXPRESS Bring To Life The World Famous Hill In Interactive Virtual Experience Where Fans Can Take On SIR ANDY MURRAY 

WIMBLEDON AND AMERICAN EXPRESS BRING TO LIFE
THE WORLD FAMOUS HILL IN INTERACTIVE VIRTUAL EXPERIENCE
WHERE FANS CAN TAKE ON SIR ANDY MURRAY

UM appoints Simon Taylor as Managing Partner for American Express

UM appoints Simon Taylor as Managing Partner for American Express

UM has appointed Simon Taylor as Managing Partner for American Express (Amex). Taylor joins the agency from Havas Media UK, where he also held the position of Managing Partner. Reporting directly to UM’s UK CEO Rachel Forde, Taylor will be responsible for driving all of Amex’s media delivery in the UK, as well as overseeing […]

American Express Launches New Campaign with Tina Fey

American Express Launches New Campaign with Tina Fey

 American Express is rolling out new creative, jointly-developed with beloved star and longtime friend of the brand, Tina Fey. This is the next phase in a 360 communications plan to drive awareness of Pay It Plan It, a first-of-its-kind feature that gives 18 million US Credit Card Members more options for how they pay […]

American Express Announces Largest Custom Content Campaign

American Express Announces Largest Custom Content Campaign

American Express is announcing the launch of its largest custom content campaign, designed to drive awareness for Pay It Plan It, a first-of-its-kind feature that gives US Credit Card Members more options for how they pay for the things they buy. The campaign leverages a first-ever approach for American Express, prioritizing custom, explainer-style content delivered […]

New ads starring Lin-Manuel Miranda shows how AmEx backs people in both their lives & the communities they love

New ads starring Lin-Manuel Miranda shows how AmEx backs people in both their lives & the communities they love

On August 30, as part of the next phase of American Express’ new global brand platform, “Powerful Backing: Don’t Do Business / Don’t Live Life Without It”, the company has debuted a new ad campaign with new global brand ambassador Lin-Manuel Miranda – a cultural leader, a creative force, a champion of local communities and […]

American Express launches new brand platform and Global campaign

American Express launches new brand platform and Global campaign

American Express unveiled a new global brand platform and marketing campaign that reflects how people live and work today, called “Powerful Backing: Don’t Do Business / Don’t Live Life Without It.” The campaign celebrates the new reality that life and business are increasingly interconnected, and the unique role American Express can have in supporting people […]

American Express teams with The New York Times to inspire Global travel with new ‘Platinum Transported’ series

American Express teams with The New York Times to inspire Global travel with new ‘Platinum Transported’ series

American Express and The New York Times Company’s experiential design agency, Fake Love, launched “Platinum Transported,” an innovative content series that brings viewers on an immersive digital adventure tied to the human senses. Designed to inspire global travel experiences, the series will transport viewers into the visionary perspectives of iconic American Express Platinum Card Members […]