Music platform AdMusic 2.0 launches as MusicBrief

Music platform AdMusic 2.0 launches as MusicBrief

Following a successful year beta-testing the bespoke music platform in Australia, Admusic V2.0 will launch in March under the name MusicBrief. The rebrand will mark the roll out of its unique model to brands, agencies and content creators worldwide. During the past 12 months the platform has been continually reviewing and improving on aspects of […]

Gunn Report’s Gunn 100 reveals most awarded agencies of 2017

Gunn Report’s Gunn 100 reveals most awarded agencies of 2017

Gunn Report, the global index of creative excellence in advertising, today released the results of the newly launched Gunn 100, a ranking of the top 100 creatively awarded advertising ideas of 2017- regardless of their communication discipline – and the companies behind them. The rankings, which include the top creative agencies, agency networks, holding companies, […]

Leo Burnett London gets behind Australian equality vote

Leo Burnett London gets behind Australian equality vote

Leo Burnett London is showing its love and support of Australia’s LGBTQ+ community by emblazoning its office windows with the phrase ‘Say yes, Australia’, in reference to the public survey on same-sex marriage equality. The windows of Leo Burnett’s offices overlook one of London’s busiest stretches of road, the A4, which carries a great deal […]

Things Unlimited wins Aussie Bodies

Things Unlimited, the social first marketing agency owned by Creston Unlimited, has picked up the UK launch of Australia’s number one Lo Carb active nutrition brand Aussie Bodies. The agency won the business without a pitch and has been briefed to drive awareness of the brand, which has only just become available in Boots stores. […]

Clemenger BBDO Melbourne tells Aussies to ‘take a leap’ in latest NAB home loans campaign

Clemenger BBDO Melbourne tells Aussies to ‘take a leap’ in latest NAB home loans campaign

Clemenger BBDO Melbourne and National Australia Bank have launched a new home loans campaign. Called ‘Journey’, the campaign sets NAB up as the bank who understands the full home ownership journey, including the big moments of truth, or leaps, a customer makes. Clemenger BBDO Melbourne creative director Rohan Lancaster says the shoot was a journey […]

Samsung’s Launching People initiative team with Leo Burnett Sydney to launch new brainBAND Project

Samsung’s Launching People initiative team with Leo Burnett Sydney to launch new brainBAND Project

Samsung Electronics Australia has announced the creation of the brainBAND Project, centered on the global initiative Launching People. Designed to push the boundaries of technology and facilitate research into concussion. The brainBAND Project is the work of Dr. Alan Pearce and Braden Wilson who were brought together for the project by Leo Burnett Sydney on […]

GPY&R Melbourne & PTV unveil campaign to promote all-night public transport on weekends in Melbourne

GPY&R Melbourne & PTV unveil campaign to promote all-night public transport on weekends in Melbourne

In a significant move by the Victorian State Government, Public Transport Victoria now delivers all-night public transport on weekends in Melbourne. GPY&R Melbourne has created a campaign to launch the Night Network, showcasing how public transport can ‘Open Up Your Night’ and cementing Melbourne as the late-night capital of Australia. The Night Network launched on […]

Advertising Standards Bureau reveal Australia’s 10 most offensive ads of 2015

Advertising Standards Bureau reveal Australia’s 10 most offensive ads of 2015

The Advertising Standards Bureau of Australia recently released case reports on the most complained-about advertisements in 2015. Here are the top 10 commercials the Australian people found offensive this year, including why viewers considered each inappropriate. We’ve included a sample comment from each case report, and whether the ASB chose to take the ad off […]

Harley-Davidson builds a custom badass trike in a new social campaign by 303Lowe Sydney

Harley-Davidson builds a custom badass trike in a new social campaign by 303Lowe Sydney

#NiceToBeNaughty Posted by Harley-Davidson Australia on Sunday, 6 December 2015 Harley-Davidson is known for its beautiful custom motorcycles and the hardcore, rebellious nature of its riders. This Christmas, Harley and 303Lowe Sydney have taken customisation to a whole new level by pimping out a tricycle with graphite paintwork, high rise handlebars, seriously fat wheels and […]