New campaign for Childhood Trust documents the living conditions of London’s most disadvantaged kids

New campaign for Childhood Trust documents the living conditions of London’s most disadvantaged kids

The damaging consequences for children arising from the shortage of social housing in London are laid bare in Bedrooms of London, a new photo-documentary campaign launching at London’s Foundling Museum created by award-winning social change communications agency GOOD Agency for London’s child poverty charity, The Childhood Trust. The exhibition presents a new body of work […]

UNHCR wants you to step up and be counted for refugees around the world in new campaign

UNHCR wants you to step up and be counted for refugees around the world in new campaign

Each day, war and conflict forces thousands of families to flee their homes. To reach safety, these refugees walk more than 1 billion cumulative miles across the globe each year. Matching this insight with the global fitness trend, the latest campaign from Hello Charlie, Great State, and the UN Refugee Agency encourages people to connect […]

M&C Saatchi launches Visual Diet initiative to debate how unhealthy images affect mental health

M&C Saatchi launches Visual Diet initiative to debate how unhealthy images affect mental health

What’s your diet? Wholesome, healthy, naughty, gluttonous? What’s your visual diet? Narcissistic, retouched, sexualised, addictive? We are force-fed tens of thousands of images every day. Many are hyper-retouched, sexually gratuitous and highly addictive. M&C Saatchi want to make people aware that, just like you are what you eat, what you see affects your mental health. Through this campaign, they […]

PETA proclaims ‘Animals are Not Christmas Gifts’ in new Serviceplan campaign

PETA proclaims ‘Animals are Not Christmas Gifts’ in new Serviceplan campaign

Sadly, an annually recurring theme during the festive season is abandoned pets after Christmas. Pets given as a Christmas present often end up on the streets after December 24. PETA Deutschland collaborated with Serviceplan Campaign International on the appeal “Animals are not Christmas gifts”. The new spot is based on the animal rights organisation’s campaign “Abandoned after […]

The&Partnership Nordics uses voice recognition to address gender equality for Swedish retailer Tretti

The&Partnership Nordics uses voice recognition to address gender equality for Swedish retailer Tretti

The&Partnership Nordics has created a new campaign, ‘Femti Femti’ (“Fifty Fifty”) for Swedish household retailer Tretti, revealing how the equal sharing of household chores leads to longer-lasting love. ‘Femti Femti’ is based on data from Stockholm University, which shows that couples who share household chores equally stay together longer – and that arguments over housework […]

SANE creates powerful seasonal reminder of mental health issues

SANE creates powerful seasonal reminder of mental health issues

Mental health charity SANE has launched a Christmas campaign, using Christmas wrapping paper to remind people that Christmas is not “the happiest time of the year” for everyone.  The wrapping paper features traditional Christmas images of smiling Santas and Snowmen on the outside, but when the parcel is opened it reveals less happy versions of […]

Department for Transport and 23red release latest THINK! campaign ahead of Christmas

Department for Transport and 23red release latest THINK! campaign ahead of Christmas

The Department for Transport and 23red have launched the latest execution of the THINK! campaign, made in conjunction with production company Fully Focused, that aims to encourage young people to confront their friends about drink driving.  THINK! is the UK government’s designated road safety campaign, established in 2000. This specific execution delivers on THINK!’s proposition […]

Wunderman UK tackle period poverty with Christmas campaign Merry Bloody Christmas

Wunderman UK tackle period poverty with Christmas campaign Merry Bloody Christmas

Wunderman UK launches its ‘Merry Bloody Christmas’ seasonal campaign that will provide menstrual product donations to the charity, Bloody Good Period (BGP) to help tackle period poverty.   Throughout December, Wunderman will be sending out beautifully decorated tampons for the Christmas tree to clients, press and influencers. When the decoration is shared on social media and @WundermanUK is […]

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