Boys + Girls Promise “Fullfullment” as they Reveal the Cult of McDonnells Curry Sauce

Boys + Girls Promise “Fullfullment” as they Reveal the Cult of McDonnells Curry Sauce

Boys + Girls, Ireland’s largest independently owned creative agency, has revealed a dramatically different but still tongue-in-cheek new campaign for McDonnells Curry Sauce. The new 60 second TV film has just launched and will be supported across TV, radio, social, outdoor, digital and print. In their latest instalment, the fourth in the series, Boys + […]

Three Ireland looks to top charts with third ‘Made by Music’ instalment by Boys + Girls

Three Ireland looks to top charts with third  ‘Made by Music’ instalment by Boys + Girls

Three Ireland launches the third music video in the ‘Made by Music’ series which was created by Ireland’s most creatively-awarded advertising agency Boys + Girls as part of a five year music sponsorships strategy for the telecoms brand. Championing emerging Irish music talent and celebrating the power of music to connect people, Three Ireland has teamed up […]

Boys + Girls’ new work for Amnesty International highlights the plight of oppressed parents and children

Boys + Girls’ new work for Amnesty International highlights the plight of oppressed parents and children

Creative agency Boys + Girls’ latest work for Amnesty International highlights the plight of oppressed parents and children, and raises the question of whether America can still claim to be the land of the free. The agency’s emotional reaction to what’s unfolding demanded an immediate reaction, which is why they created this radio ad for Amnesty […]

Fitbit’s most accurate heart-rate monitor launched with the most heart-racing unboxing video ever

Fitbit’s most accurate heart-rate monitor launched with the most heart-racing unboxing video ever

To celebrate the launch of the Fitbit Ionic, built with their most accurate heart-rate monitor ever, Dublin-based advertising agency Boys & Girls have created the most heart-racing unboxing video ever. ‘Ultimate Unboxing’ was shot in Barcelona, and stars unboxing expert and YouTube superstar SuperSaf. The online film shows SuperSaf put the Ionic’s heart-rate monitor to […]