Claire Robertshaw and Richard Denney Chair The 25th FAB Awards FINAL Jury Deliberations for Design and Advertising, respectively.

Claire Robertshaw and Richard Denney Chair The 25th FAB Awards FINAL Jury Deliberations for Design and Advertising, respectively.

The FAB Awards – International Food and Beverage Creative and Effectiveness Awards – announce the Jury Chairs for the 25th edition of the awards. The Awards Programme recognises the critical contribution that outstanding creative work makes to build brands, it identifies and rewards the leading practitioners from over 60 countries, and it acknowledges their contribution to […]

Eurotunnel Le Shuttle Unveils New Identity as LeShuttle

Eurotunnel Le Shuttle Unveils New Identity as LeShuttle

Reinvented for a new generation of travellers with a slick rebrand and ad campaign Eurotunnel Le Shuttle, the popular cross-channel car rail service connecting the UK and France, today announced a major rebranding initiative supported by a new ad campaign. Effective immediately, the service will now be known as LeShuttle, with a renewed focus on […]

Metaforce Rebrands FinancialForce to Certinia, the Category-Leading ‘Single Source of Certainty’ for Services Business

Metaforce Rebrands FinancialForce to Certinia, the Category-Leading ‘Single Source of Certainty’ for Services Business

Metaforce partners with leading enterprise software company to drive a comprehensive rebranding effort, launching this week. Metaforce, the ‘special forces’ of marketing, and its client FinancialForce, the platform for services businesses, today jointly announced the launch of Certinia, the new name for FinancialForce. FinancialForce chose Metaforce to lead its global rebrand, and the name change […]

BOUNDLESS BRAND DESIGN HAVE DESIGNED THE ULTIMATE COLLECTABLE, ROYAL SALUTE CORONATION OF KING CHARLES III EDITION.

BOUNDLESS BRAND DESIGN HAVE DESIGNED THE ULTIMATE COLLECTABLE, ROYAL SALUTE CORONATION OF KING CHARLES III EDITION.

Boundless Brand Design has partnered with Royal Salute, the master of exceptional aged Scotch whisky, to mark the start of a new era of contemporary monarchy with a precious limited-edition expression, the Royal Salute Coronation of King Charles III Edition. Since its inception, Royal Salute has honoured the British Monarchy and marked significant milestones with […]

B&B studio reimagines BELAZU with a refreshed positioning and a bold new look.

B&B studio reimagines BELAZU with a refreshed positioning and a bold new look.

B&B studio has partnered with premium ingredient company Belazu on a strategic repositioning and rebrand, designed to elevate the brand’s presence on- and off-shelf, optimise its portfolio and design system, and bring distinctiveness to a crowded retail category. In keeping with its strong heritage as a premium ingredient supplier to chefs, Belazu had developed a […]

Mrs&Mr Gives Blink Fitness a Welcoming and Distinctive New Look

Mrs&Mr Gives Blink Fitness a Welcoming and Distinctive New Look

Creative company Mrs&Mr has rebranded Blink Fitness, the premium and affordable feel-good fitness brand with more than 100 locations.  The new visual identity system refreshes the Blink look and feel, to elevate the brand’s positioning as “aspirational, approachable and accessible to all.” “Through research, we uncovered that Blink’s unique selling point is ‘inner fitness.’ It’s […]

JDO’s redesign brings Hawaiian Tropic’s skincare benefits into the sun

<strong>JDO’s redesign brings Hawaiian Tropic’s skincare benefits into the sun</strong>

JDO takes Hawaiian Tropic beyond the beach with a modern new look that gorgeously highlights the iconic sunscreen brand’s skin-loving credentials.  Hawaiian Tropic was founded in 1969, and has since gained a fiercely devoted following with its vast range of luxurious, sensorial sun protection products. As the next generation of sun lovers rises, they bring […]

Lewis Moberly takes bold design approach for new prestige whisky

Lewis Moberly takes bold design approach for new prestige whisky

Leading brand design agency, Lewis Moberly, has created the structural and graphic design for The Glenrothes 42-Year-Old whisky of which only 1134 bottles will be available worldwide. The 42 design sets a distinctive benchmark for prestige whisky combining vibrant colour, unusual materials and traditional craft to create a bold, elegant design. The Lewis Moberly design […]

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