Location intelligence company, Blis has been on a roll over the last year, with some innovative projects and movements in the digital marketing space. During the Cannes Lions Festival, we sat down with their President, Harry Dewhirst, who told us about what Blis have been up to this past year and where they plan to go […]
J. Walter Thompson Amsterdam were the toast of the Marketing and Communications Industry in 2016, greatly thanks to projects such as ‘The Next Rembrandt’ that helped bag them the Innovative Agency of the Year prize at the Cannes Lions Festival last year. A year on, we got a chance to sit down with the Creative […]
Mindshare is placing its FAST (Future Adaptive Specialist Team) integrated performance unit at the heart of its business going forward. According to the agency, FAST is an integrated service that joins together with traditional media planning and buying services, enabling maximum efficiency in driving insights, targeting, allocating investment, activating and optimising across all media. To […]
We can barely endure some marketing messages for 30 seconds without mentally switching off. So how did Santander manage to get sceptical millennials to endure 17 minutes (yes that’s right, it’s not a typo, seventeen minutes)? The answer is ‘film’. Brand films can sometimes be style over function and merely created to win awards and […]
Jason Romeyko recently becomes Worldwide Executive Creative Director (WWECD) at Serviceplan, working alongside International Managing Partner Markus Noder to amplify globalisation of the network. We had a chance to sit down with Jason during the Cannes Lions Festival and speak about what his vision is for the Group going forward: Q) Take us through your journey from Australia […]
Creativeland Asia, one of India’s largest and most sought after independent agency. It was founded by Sajan Raj Kurup in the summer of 2007, and is now one of the fastest growing and the most awarded independent communications companies in the country. We had an opportunity to sit down with Raj during the Cannes Lions […]
J. Walter Thompson London’s recent reshuffle of their leadership saw Lucas Peon replace Russell Ramsey as the Executive Creative Director. We got an opportunity to sit down with the new man in charge at Cannes, and discuss his vision for the agency going forward: Q) You recently took over as Executive Creative Director at J. Walter Thompson (JWT) London, […]
Serviceplan France has been awarded three times by the 64th Cannes Lions International Festival of Creativity – which distinguishes the world’s best creative work – for its “Virtual Crash Billboard,” a campaign conceived for Parisian Road Safety. “Virtual Crash Billboard”, an integrated campaign starting from a specially designed interactive digital billboard, was awarded three Lions […]
Haptics technology has existed for years in various forms, but is quickly gaining ground in the consumer electronics industry. A 2016 market report by Technavio estimates that the haptics technology market in consumer electronics will grow at a CAGR of 21.1% from 2014 through 2019. We caught up with Josh Stivers, Director of Product Management […]
After winning the Grand Prix in last year’s Cannes Lions International Festival of Creativity, India’s first transgender band, the Brooke Bond Red Label 6-Pack Band set the stage ablaze, with their live concert during this year’s festival. Performing for an international audience encompassing some of the biggest names in entertainment, media and advertising in the […]