CHILDREN WITH CANCER UK UNVEILS MOVING NEW AWARENESS CAMPAIGN INSPIRED BY YOUNG CANCER SURVIVORS

<strong>CHILDREN WITH CANCER UK UNVEILS MOVING NEW AWARENESS CAMPAIGN INSPIRED BY YOUNG CANCER SURVIVORS</strong>

Leading childhood cancer research charity, Children with Cancer UK, has unveiled a brand new awareness campaign inspired by the stories and milestones – both big and small – of young cancer survivors. The Children with Cancer UK ‘Milestones’ campaign tells the story of two childhood cancer survivors – Billy and Demi – and their families’ […]

DUBLIN SIMON COMMUNITY LAUNCH IRELAND’S FIRST BRAND FILM MADE WITH ARTIFICIAL INTELLIGENCE (AI) TECHNOLOGY

DUBLIN SIMON COMMUNITY LAUNCH IRELAND’S FIRST BRAND FILM MADE WITH ARTIFICIAL INTELLIGENCE (AI) TECHNOLOGY

CREATION OF FIRST AI FILM TO ASSIST CHARITY RAISE PUBLIC ATTENTION TO EVER GROWING HOMELESSNESS CRISIS Irish homelessness charity, Dublin Simon Community, is today, March 22nd, launching a brand film by using cutting edge artificial intelligence (AI) technology, in a first for Ireland. Created by advertising agency BBDO Dublin and New York-based production company Lobo, […]

THE MAC GIVEBACK AML LAUNCH NEW INDUSTRY INITIATIVE TO RECYCLE OLD TECH FOR THE NEXT GENERATION OF CREATIVES

THE MAC GIVEBACK AML LAUNCH NEW INDUSTRY INITIATIVE TO RECYCLE OLD TECH FOR THE NEXT GENERATION OF CREATIVES

London-based creative agency AML Group have teamed up with The Switch, a charity in Shoreditch helping young people meet their potential by providing a link between education and work, to launch The Mac Giveback. The brainchild of AML ECD, Hugo Bone, The Mac Giveback is an initiative asking adland to donate their old tech so […]

WOMEN’S HEALTH CHARITY RELAUNCHES AS SISTER CIRCLE ON INTERNATIONAL WOMEN’S DAY, TO POWER ITS VITAL WORK MEETING WOMEN’S NEEDS 365 DAYS A YEAR

<strong>WOMEN’S HEALTH CHARITY RELAUNCHES AS SISTER CIRCLE ON INTERNATIONAL WOMEN’S DAY, TO POWER ITS VITAL WORK MEETING WOMEN’S NEEDS 365 DAYS A YEAR</strong>

Droga5 London, part of Accenture Song, has rebranded Women’s Health & Family Services (WHFS) with a new name, Sister Circle, a new visual identity, and launch communications, going live on International Women’s Day (March 8). The female-run charity puts women’s health first. They support women in challenging circumstances, such as those facing poverty and language […]

The Eve Appeal and Wunderman Thompson UK launch new social campaign to support Cervical Cancer Prevention Week

<strong>The Eve Appeal and Wunderman Thompson UK launch new social campaign to support Cervical Cancer Prevention Week</strong>

Wunderman Thompson UK has collaborated with national charity, The Eve Appeal, to raise awareness of cervical screening and encourage people to attend their appointments. Figures from the NHS show that around 3,200 British women are diagnosed every year with cervical cancer. Cervical screening prevents around 70% of cervical cancer deaths but, shockingly, less than 70% of eligible women and people […]

Woodland Trust Want the Nation to Plant More Trees to Tackle Climate Crisis

<strong>Woodland Trust Want the Nation to Plant More Trees to Tackle Climate Crisis</strong>

An integrated campaign across TV, Radio, Digital, Social Print and OOH was created by Creature London with film directed by Em Cole through 1stAveMachine. It also launches Woodland Trust’s new brand positioning and visual identity, also created by Creature London The TV advert is narrated by British Actor Tom Hollander, known for his roles in […]

Matter Unlimited Launches #FoodPicFund: A Holiday Fundraising Campaign for The Hunger Project

<strong>Matter Unlimited Launches #FoodPicFund: A Holiday Fundraising Campaign for The Hunger Project</strong>

The holidays are full of traditions – eating with loved ones, stringing up lights, sharing gifts, and most recently, snapping pictures of holiday meals and sharing them on social media. Hoping to harness this behavior, award-winning social impact consultancy Matter Unlimited created a new giving campaign for The Hunger Project this holiday season. The #FoodPicFund […]

adam&eveDDB and Crisis make homelessness ‘Impossible to Ignore’ this Christmas

<strong>adam&eveDDB and Crisis make homelessness ‘Impossible to Ignore’ this Christmas</strong>

• Hyper-real, 4.3-metre-tall sculpture depicting homelessness unveiled today by charity Crisis at Kings Cross station • Sculpture by artist Sophie de Oliveria Barata, working with Creative Giants and adam&eveDDB, uses AI face mapping technology to combine facial features of seventeen real people who have experienced homelessness • Christmas fundraising campaign highlights that homelessness can’t be […]

Cogent helps All People All Places to raise awareness with ‘Blue Plaque’ campaign

<strong>Cogent helps All People All Places to raise awareness with ‘Blue Plaque’ campaign</strong>

All People All Places (APAP), a charity dedicated to helping vulnerable people overcome homelessness, has worked with Cogent to launch an awareness campaign which sees iconic blue plaques placed at rough sleeping spots in North London. Normally used to commemorate famous people, each “Homeless Plaque” tells the real and positive story of a once homeless […]