After government measures for the control of fuel theft by organised crime in Mexico, different gas stations have been closed, generating panic buying, long queues and the largest shortage of gasoline in history in the country. The lack of information about the closure of gas stations also turned out to be a great problem; the […]
In an unprecedented activation, Chevrolet prepared a surprise in style for the fans of Camaro, which celebrates its 50th anniversary with the Camaro FIFTY. The brand prepared an activation, which counted with two radical jumps, to celebrate the half-century anniversary of the legendary vehicle. In the first one (above), is the car that “blows out” […]
In celebration of Facebook’s new Reaction buttons, Chevrolet unveiled one of the first online videos to incorporate the new feature. The one-minute Facebook-only video by Commonwealth//McCann, pays homage to the extension of the Facebook “Like” button that gives people more ways to express themselves – and finally allows Chevrolet’s customers to display their “Love” of the new […]
http://www.youtube.com/watch?v=0fo0RH2G9FA&feature=youtu.be It’s true – the 2014 Corvette Stingray can literally read the driver’s mind in Commonwealth’s “World’s First Reverse Test Drive” campaign. Using brainwaves to illustrate what it’s like to reverse test drive the vehicle, the production company B-Reel and Commonwealth looked to five professional drivers to illustrate the concept. B-Reel strapped each driver with […]