Finland’s most successful marketing group, hasan & partners Group, will extend its business by establishing a new design agency that is focused on customer experiences as well as business and service design. Joakim Karske, who is the most experienced design expert in Finland, will take a leading role in hasanX.
hasanX will help companies cope with the digital transformation by creating a strong customer-oriented culture, new digital services and holistic customer experiences together with companies. The new agency will integrate a design approach as a crucial element in business development. “The accelerating digital transformation will soon place all Finnish companies in direct competition with global […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Rowena Curlewis, CEO and founder of drinks design specialists Denomination has been just that…. Q) Give us a brief insight into your career so far? My first job was as a marketing […]
Anshan Tianxing Investment Development Co. will soon open their first Oriental Times Plaza Commercial Complex in the City of Anshan in Eastern China. JHP was commissioned to design the entire experience including the Retail Vision, Architecture, Interior design, Planning and Visual Merchandising strategy. The thirty two floors of Oriental Times Plaza will include a luxury […]
Carlsberg Group has created a ‘Refreshingly Optimistic’ brand positioning and architecture for Somersby, Carlsberg’s cider brand. Created with Elmwood Leeds, the refreshed brand positioning establishes a new brand experience platform for Somersby, providing a clear brand architecture and visual identity system that enhances the brand’s distinctiveness in each of Somersby’s key markets. First launched in 2008, Somersby […]
PB Creative, the award winning brand design agency, has continued it’s partnership with Toni & Guy, to create a new, premium design that will roll out across its wash & care and styling ranges. The agency has been working with the brand for the past five years and was responsible for creating the new Toni […]
by Benjamin Farrell, a Senior Designer at Design Bridge Amsterdam
Much like its sporting counterpart The Olympics, Eurovision’s annual explosion of camp kitsch gifts us a new visual identity each time. With its typically shallow-yet-inclusive and mildly innuendo-laden message (2020’s slogan is “Open Up”), it continues to inspire both obsessive passion and derision in equal measure. Love it or loathe it, with its noble ambition […]
Functional drinks brand OATH has launched in the US with a bold visual identity by London-based B&B studio. The new brand creation has been released as a range of four ready-to-drink flavours, with organic ingredients carefully selected for their health and wellness benefits. B&B studio has created the brand strategy, naming and visual identity design […]
Award-winning UK hospitality design agency, DesignLSM, has announced the appointment of Holly Hallam as their new Managing Director. Bringing her considerable experience in brand, commercial and hospitality consumer strategy to the role. Following three decades at the helm of the International hospitality design practice, Steve La Bouchardiere is stepping down from his position as Managing Director and passing […]
Created by Danish carpenter, Mikkel Bertelsen, Klask has grown from garage project to cult classic in just 4 years. With over 500,000 units sold to date, the team behind the magnetic two-player table top game saw an opportunity to extend their offering further and expand their brand beyond the box. Klask approached Leeds based branding […]
Creative events agency Wonder reveals today its new brand refresh, designed by Studio Output. The project shows how an existing brand identity can be transformed to thrive across digital platforms. Creating a sense of wonder together Wonder is an independent creative events agency founded in 2012. It has worked with leading brands such as Google, […]
