Watson & Co. Redesigns New Wave Art Wknd Website

Watson & Co. Redesigns New Wave Art Wknd Website

New Wave Art Wknd, a program that celebrates new and emerging artists in Palm Beach, launched their redesigned website, tapping acclaimed creative director, William Richmond-Watson, founder of NYC-based creative consultancy, Watson & Company. Founded by Sarah Galvak, New Wave Art Wknd was created in 2005 to celebrate up-and-coming artists while analysing critical issues in not only […]

WARC launches Marketer’s Toolkit 2019

WARC launches Marketer’s Toolkit 2019

WARC, the global authority on advertising and media effectiveness, has released Marketer’s Toolkit 2019, an annual report outlining the priorities of, and challenges facing, brands in the year ahead – as well as guidance on how to meet them. The report is centred on a survey of more than 800 senior marketing and advertising professionals […]

UP launches in the UK with Cordell Burke on board

UP launches in the UK with Cordell Burke on board

UP There, Everywhere, the world’s first global cloud-based agency, announced its launch into the UK market, with a newly opened creative space in White City, London, and Cordell Burke joining as Creative Managing Partner. Founded in 2011 by Eric Dowell (Chief Creative Officer) and Julian Stubbs (CEO), UP is a fully integrated agency, with over […]

Real people not robots is what British consumers want from retailers

Real people not robots is what British consumers want from retailers

A study launched by Gekko, a marketing agency titled – ‘Service not Sci-fi’ reveals that UK shoppers would rather deal with real people not robots or artificial intelligence when it comes to shopping.  The study found that 81% of UK shoppers claim the personal touch has disappeared from retail customer service in modern Britain, with almost a third (32 […]

Kallaway win brief to launch Jeff Wayne’s The War of the Worlds: The Immersive Experience

Kallaway win brief to launch Jeff Wayne’s The War of the Worlds: The Immersive Experience

Multi award-winning, VR-led entertainment business dotdotdot has appointed Kallaway to launch its new production; Jeff Wayne’s Musical Version of ‘The War of the Worlds’: The Immersive Experience which will open on 31 May 2019. dotdotdot audiences are taken to another world through immersive theatre, virtual reality, holograms and other state-of-the-art technology. SOMNAI, dotdotdot’s first production, attracted over 20,000 customers over just four months. […]

This Christmas IKEA Invites Customers to Disconnect in New Campaign

This Christmas IKEA Invites Customers to Disconnect in New Campaign

IKEA has launched its Christmas campaign asking us to reflect on everyday behaviour, which is considered normal but that perhaps we all need to reconsider, particularly as the Christmas holidays are now upon us. Using the slogan #DisconnectToConnect,  IKEA is betting on a different Christmas encouraging us to disconnect our mobile devices and social media in order to connect […]

The Social Order: One in five Brits check restaurants’ social feeds & sites before deciding whether to visit

The Social Order: One in five Brits check restaurants’ social feeds & sites before deciding whether to visit

With only a few weeks to go until Mad Friday (21st December), the busiest night of the year for festive celebrations, Barclaycard’s new ‘Food for Thought’ study reveals that a restaurant’s social media presence is now more important than ever for drawing in diners at Christmas. The company, which processes nearly half of the nation’s credit and […]

40% of 18-24 year olds are using ad blockers in the UK in latest native advertising research by Oath

40% of 18-24 year olds are using ad blockers in the UK in latest native advertising research by Oath

Research released today by Oath has revealed that native ads drive increased brand affinity amongst UK consumers, with 26% more likely to recommend brands they’ve seen on native ads and 15% more likely to consider purchase from these brands when compared to traditional display. The research aimed to gain insight into the value of native […]

Jellyfish appoints Romain Bonnet as head of paid search, EMEA

Jellyfish appoints Romain Bonnet as head of paid search, EMEA

Jellyfish has appointed Romain Bonnet as head of paid search, EMEA. Joining from Manning Gottlieb OMD, Bonnet will take up the newly created position in December and report directly to global head of paid media Daniel Wilkinson. Bonnet brings a wealth of industry experience to his new role. During six years at Manning Gottlieb OMD, […]

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