Children with Cancer UK launch social video “Ring the Bell” featuring interactive donation billboard

Children with Cancer UK launch social video “Ring the Bell” featuring interactive donation billboard

 Children with Cancer UK, the leading national children’s charity dedicated to research into cancer in children and young people, has released “Ring the Bell”, a social video featuring a specially created interactive digital out of home installation. The video captures shoppers interacting with the digital billboard at Westfield London and donating via their mobile […]

Metia appoints Stephen Waddington as UK managing director

Metia appoints Stephen Waddington as UK managing director

Metia Group, the international digital marketing agency, has appointed Stephen Waddington as UK managing director. Stephen will be responsible for leading a team of 60 people, managing the development and delivery of content marketing, social media, lead generation and communications campaigns. In the past two years the agency has delivered campaigns in 88 countries in […]

Kelkoo Group announces new Commercial Director to help boost retailers’ return on ad spend

Kelkoo Group announces new Commercial Director to help boost retailers’ return on ad spend

Kelkoo Group, the leading pan-European eCommerce advertising and shopping comparison service (CSS), has announced the appointment of Simon Reed as the new Commercial Director to drive sales and boost return on ad spend (ROAS) for the group’s partner retailers. Based out of group’s London headquarters Simon will have responsibility for building strategic client partnerships and […]

Baxter Denney joins Red Points as Chief Marketing Officer

Baxter Denney joins Red Points as Chief Marketing Officer

Red Points, the Barcelona-based technology company offering the leading all-in-one SaaS solution for detecting and enforcing online IP infringements, announced Baxter Denney has joined the company as chief marketing officer. Reporting to CEO Laura Urquizu, Denney is responsible for the company’s global marketing strategy, driving growth and elevating the Red Points brand. Red Points is […]

Impact announces opening of Nordics office to further extend Global footprint

Impact announces opening of Nordics office to further extend Global footprint

Impact, a natively-integrated suite of products for fraud protection, marketing attribution and analytics, and performance partnership management and optimisation, announces the opening of an office in Oslo, Norway. With this new expansion, Impact will now be present in Sweden, Denmark, Finland, Iceland and Norway; providing digital marketers from global Fortune 100 brands who operate there, […]

AR app brings portraits to life in new display celebrating black British achievement today

AR app brings portraits to life in new display celebrating black British achievement today

The National Portrait Gallery’s largest acquisition of portraits of Afro-Caribbean sitters has gone on public display for the first time in Black is the New Black: Portraits by Simon Frederick a new display at the Gallery. The display brings together exceptional figures from the world of politics, business, culture, religion and science, photographed by artist […]

Tumblr launches ‘Seen’ a unique AR art exhibition tackling mental health perceptions

Tumblr launches ‘Seen’ a unique AR art exhibition tackling mental health perceptions

Tumblr, a creative platform bringing together millions of people and communities from around the world, announced the launch of ‘Seen’, a brand new unique art exhibition exploring the hidden depths, complexities and perceptions of mental health. Partnering with Made of Millions, a grassroots mental health platform that uses art and technology to inspire advocacy, the […]

Phrasee calls on marketing industry to end reliance on fear, uncertainty and doubt to sell

Phrasee calls on marketing industry to end reliance on fear, uncertainty and doubt to sell

Phrasee’s CEO, Parry Malm, will today call on the marketing industry to move away from using fear and anxiety based marketing messaging in a speech at the Festival of Marketing in London. Phrasee specialises in marketing technology that uses artificial intelligence (AI) to generate optimised marketing copy. It is stepping up its campaign to improve […]

Simple expands Intelligent Marketing Platform into EMEA to help CMOs claw back cost of marketing complexity

Simple expands Intelligent Marketing Platform into EMEA to help CMOs claw back cost of marketing complexity

Australia-based marketing technology company Simple has opened a London office and announced its EMEA management team a month after an investment round worth AUD $17m to expand its Intelligent Marketing Platform globally. Simple has appointed Joe Jarrett, former CEO of global marketing and brand asset management platform Adgistics, as managing director, EMEA, heading up a […]

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