Rise of the conscious consumer: 75% of Britons adopt ethical shopping and healthier eating habits

Rise of the conscious consumer: 75% of Britons adopt ethical shopping and healthier eating habits

A staggering 75% of the British public are cutting down their consumption of products they see as having a harmful impact on the environment or their health, from single-use plastic to meat, according to a new survey. The impact of plastic on the planet has hit home the hardest with the British public, thanks in part to the BBC wildlife series […]

Uniti offers green vision for post-Brexit UK automotive industry

Uniti offers green vision for post-Brexit UK automotive industry

Following Uniti’s announcement to establish its pilot production plant in the UK, the Swedish electric car startup expanded upon its clean growth strategy with a recent statement at CBI’s Annual Conference 2018 in London. Core to Uniti’s strategy is their “Brexit-proof” approach to aggregating and digitising Britain’s world-class capabilities in advanced materials and manufacturing. Per […]

The Economist encourages Londoners to rethink the war on plastic

The Economist encourages Londoners to rethink the war on plastic

The Economist, a leading source of analysis on international business and world affairs, unveiled a new experiential marketing programme encouraging Londoners to challenge their assumptions about plastic pollution and its effect on ocean health. Entitled “Don’t bin plastics, yet” the activation, brought to life by global brand experience agency Sense, comprises an art installation of […]

Sir Rod Stewart appears as a sea singing turtle in SodaStream’s campaign against plastic pollution

Sir Rod Stewart appears as a sea singing turtle in SodaStream’s campaign against plastic pollution

 SodaStream, supported by Sir Rod Stewart in a lead role, unveiled its newest video campaign focused on the global damage caused by single-use plastic bottles. The video features a singing sea turtle calling on people to take responsibility and make the simple and meaningful life change of going reusable. It acts as a metaphor […]

Colgate launches UK recycling solution for oral care products and packaging

Colgate launches UK recycling solution for oral care products and packaging

Colgate is exclusively partnering with recycling experts TerraCycle to launch the Colgate Oral Care Recycling Programme, a free nationwide recycling solution for oral care products and packaging in the UK. The Colgate Oral Care Recycling Programme is a new recycling fundraising programme which enables people to recycle any brand of toothbrush, toothpaste tubes and caps, toothbrush […]

EcoAct launches new brand identity by Mr B & Friends

EcoAct launches new brand identity by Mr B & Friends

The international climate change consultancy EcoAct has launched a rebrand with a new visual identity designed by brand, creative and digital agency Mr B & Friends. The new brand has been designed to provide a clearly focused solution for companies and regions looking to manage their climate change impacts. Following the acquisition in July 2017 […]

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