McCann Worldgroup elevates Adrian Botan to Chief Creative Officer, Europe

McCann Worldgroup elevates Adrian Botan to Chief Creative Officer, Europe

McCann Worldgroup in Europe announced that Adrian Botan will assume a new role in the region as Chief Creative Officer. This is in addition to his current remit as President of the Creative Leadership Council in this region. In his new position, Botan will focus on further strengthening the network’s creative capabilities across Europe to provide clients with a product of […]

Hyundai progresses into the future by taking us back to the past with its “Next Awaits” campaign

Hyundai progresses into the future by taking us back to the past with its “Next Awaits” campaign

While other car brands are still announcing sustainable cars, Hyundai has already brought three zero-emission vehicles onto the road. This progressive attitude is nothing new for Hyundai, given their rich entrepreneurial history, but it remains a lesser known fact to the outside world. So when it came to promoting their next generation of cars — […]

easyJet launches Look&Book app feature on Android

easyJet launches Look&Book app feature on Android

easyJet, Europe’s leading airline, will launch its successful Look&Book image search app feature across Android devices. The launch follows the app feature release on iOS in October 2018 which has seen over 28,000 photos matched to destinations to date. With so many travellers now getting their travel inspiration from their Instagram feeds, easyJet wanted to make […]

Marcel and Match think commitment is the new sexy in new campaign

Marcel and Match think commitment is the new sexy in new campaign

Today, you can date almost anyone, anywhere, anytime. But sometimes with dating goes disappointments and considerable fatigue. A recent TNS KANTAR study for Match shows that today 45% of single women complain about the lack of commitment of other singles. In this fast-dating-apps environment, a lot of singles are constantly tempted to date someone new, thinking the […]

The&Partnership unveils Pan-European campaign for Lexus’ Self-Charging Hybrid range

The&Partnership unveils Pan-European campaign for Lexus’ Self-Charging Hybrid range

Lexus Europe and The&Partnership have launched their second pan-European campaign of 2019, this time for the manufacturer’s range of Self-Charging Hybrid vehicles. Appearing across European territories, the creative informs viewers how the batteries of the electric motors of Lexus Self- Charging Hybrid vehicles charge as they drive. The range of vehicles hopes to appeal to […]

Belgian Alcoholic Ice Cream Brand LiQ Launches Across Europe, with New Branding by B&B Studio

Belgian Alcoholic Ice Cream Brand LiQ Launches Across Europe, with New Branding by B&B Studio

Blending high-end Belgian ingredients with the finest liquors for a decadent range of cocktail-inspired ice creams and sorbets, LiQ is a stylish, sophisticated take on indulgence offering lower sugar desserts that use stevia rather than sugar for a lighter alternative. B&B Studio introduced the name ‘LiQ’ as a playful take on the process of eating […]

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