Santander ditch traditional advertising and break records with sci-fi short ‘Beyond Money’

Santander ditch traditional advertising and break records with sci-fi short ‘Beyond Money’

We can barely endure some marketing messages for 30 seconds without mentally switching off. So how did Santander manage to get sceptical millennials to endure 17 minutes (yes that’s right, it’s not a typo, seventeen minutes)? The answer is ‘film’. Brand films can sometimes be style over function and merely created to win awards and […]

Limited Space launches UK’s first rotating OOH screen with bespoke Despicable Me 3 content

Limited Space launches UK’s first rotating OOH screen with bespoke Despicable Me 3 content

Limited Space, the shopping centre media owner, will launch the UK’s first in-mall giant rotational digital advertising screen at intu Lakeside with a campaign for the release of Despicable Me 3. The campaign will be the first of its kind, featuring a 30-second animation specially created for the unique screen. The animation will appear as […]

JWT Team Up With Bang TV to Create Tense Bridgestone Campaign

Bang TV has partnered with JWT International to create Bridgestone’s European-wide DriveGuard campaign, showcasing the latest breakthrough in tyre technology. The campaign, directed by Brian Williams, demonstrates the DriveGuard tyre’s ability to perform for up to 50 miles after being punctured by placing it into a trio of hazardous situations, featuring a nail, glass, and […]

The Musical Massacre: Saatchi & Saatchi Stockholm release macabre new campaign for horror film festival Elmsta 3000

In a new film for Saatchi & Saatchi’s long time client Elmsta 3000 horror fest, we meet a bunch of different characters, all familiar to fans of the horror genre. Together they sing a song with an uplifting melody, and a menacing undertone. Yet these are a bunch of bloodthirsty psychopaths, so when the song […]

Spykar collaborate with Scarecrow to prank India’s youth with ‘Blue Film Festival’

Spykar collaborate with Scarecrow to prank India’s youth with ‘Blue Film Festival’

When Indian clothing company Spykar uploaded a mysterious trailer to YouTube entitled ‘Blue Film Festival’, featuring semi-naked models, a bed covered in underwear and salacious scenes rendered indecipherable by pixels, it immediately made waves online, with #BlueFilmFestival swiftly becoming the number one Twitter trend in India. When put in its cultural context this is hardly surprising – […]

Telegraph Hill appointed by Picturehouse Entertainment and Altitude Film Distribution to lead digital marketing of new US horror Green Room

Telegraph Hill appointed by Picturehouse Entertainment and Altitude Film Distribution to lead digital marketing of new US horror Green Room

Audience first advertising agency Telegraph Hill has been appointed by UK film distributors Picturehouse Entertainment and Altitude Film Distribution to create a fully-immersive digital campaign for the UK release of Green Room, starring Patrick Stewart. Telegraph Hill has used its audience insights around tension and fear to develop a content campaign with a central microsite […]

Greenpeace film spotlights the ‘nightmare’ of the Arctic dream

Greenpeace film spotlights the ‘nightmare’ of the Arctic dream

Greenpeace is highlighting the destructive impact that fishing trawlers have on the Arctic Ocean with a film entitled ‘The Little Explorer.’ The campaign, part of Save the Arctic initiative, is calling on companies to stop destructive fishing in the northern Barents Sea and the waters around Svalbard, to protect the ecosystem. The 90-second ad by […]