VR film to help people with dementia relive magic moments from summer 1966 and England’s World Cup victory

VR film to help people with dementia relive magic moments from summer 1966 and England’s World Cup victory

 People living with dementia and Alzheimer’s could soon be able to relive happy memories of the summer of 1966 and England’s World Cup win, thanks to a virtual reality (VR) project. ‘The Wayback’ – a free-to-download app – uses VR to spark memories and trigger conversations by fully immersing viewers in the sights and […]

Tinder signs multi-year partnership with Manchester City

Tinder signs multi-year partnership with Manchester City

Manchester City have agreed a new multi-year partnership with Tinder, the world’s most popular app for meeting new people. A giant City-branded blimp soared over Manchester to mark the beginning of the relationship, whilst Tinder will also switch its colours across its social platforms to sky blue as they show their support for Pep Guardiola’s […]

ZAK Unveil the ‘Conduction Pack’ to Celebrate the Launch of New Balance Limited Edition Football Boots

ZAK Unveil the ‘Conduction Pack’ to Celebrate the Launch of New Balance Limited Edition Football Boots

A post shared by NBFootball (@nbfootball) on Mar 16, 2018 at 2:01am PDT On 16th March, New Balance launched a global campaign for its latest Limited Edition football boots, the ‘Conduction Pack’. Created in collaboration with ZAK, New Balance Football’s global creative agency, the campaign includes a suite of global campaign assets that will live […]

W Launches Chelsea FC GIFs Collection For Carabao Energy Drink

W Launches Chelsea FC GIFs  Collection For Carabao Energy Drink

W has created an exclusive collection of GIFs with Chelsea Football Club as part of Carabao Energy Drink’s partnership with the Premier League Champions. The GIFs, featuring a number of Chelsea stars including Eden Hazard, Willian and Marcos Alonso, were devised by W and produced with Chelsea FC ahead of their UEFA Champions League clash […]

Mastercard and Pele unify UEFA Champions League fans to #StartSomethingPriceless

Mastercard and Pele unify UEFA Champions League fans to #StartSomethingPriceless

 With over 70 different nationalities gracing the field in this season’s UEFA Champions League, Mastercard has teamed up with the world’s greatest player – Pele – to celebrate the unifying power of football and the moments that have Started Something Priceless in the history of the world’s premier club competition. As an Official Sponsor of the UEFA Champions League, […]

Mastercard renews UEFA Champions League partnership

Mastercard renews UEFA Champions League partnership

UEFA announced the extension of Mastercard’s partnership with the UEFA Champions League for the 2018-21 cycle, continuing its relationship with the leading global payments and technology company which began in 1994. The agreement also includes sponsorship rights for the UEFA Super Cup in 2018, 2019 and 2020. For over 20 years Mastercard has been a […]

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