SeenThis and Audi double CTR and cut emissions in inaugural partnership alongside Re-Mind PHD France

SeenThis and Audi double CTR and cut emissions in inaugural partnership alongside Re-Mind PHD France

 A recent digital campaign for the Audi Q4 Sportback e-tron led to a doubling of CTR while also avoiding CO2 emissions compared to conventional technology  Adaptive streaming technology platform SeenThis and Audi have announced the results of their first digital campaign together, with SeenThis’s innovative adaptive streaming technology used in a digital display and VOD […]

Vinted Keep the Pre-Loved Movement Going in New Campaign

Vinted Keep the Pre-Loved Movement Going in New Campaign

Directed by Pierre Davy through HAMLET, the campaign celebrates the buyers and sellers of the pre-loved movement urging them to ‘Keep it Going’ The pre-loved clothes movement has grown in size and popularity over the past few years, with savvy consumers valuing sustainability and financial benefits over mass produced fast fashion. And the chance to […]

Desperados Collaborates with 8 Emerging Artists on new Campaign Conceived by Serviceplan France

Desperados Collaborates with 8 Emerging Artists on new Campaign Conceived by Serviceplan France

The new Desperados campaign ‘Mix of Flavours’ confirms the brand’s commitment to art and street culture by putting a crew of 8 emerging artists in the spotlight. The artists were discovered following a shout out on the brand’s Instagram account about the project. Desperados (HEINEKEN group) aims to give new talents with varied backgrounds and […]

Leroy Merlin makes a poetic tribute to DIY with its new campaign by BETC

Leroy Merlin makes a poetic tribute to DIY with its new campaign by BETC

Leroy Merlin, the leader of the French DIY market, launches a new communication platform developed by its agency partner BETC. After the 2017 film “Life’s Adventure”, Leroy Merlin takes a new strategic step with “A Life to Build”, confirming its position as the top home brand in France. The film tells the story of two people who, united by destiny, […]

The Fondation FondaMental Launch Campaign with Serviceplan Health France on World Mental Health Day

The Fondation FondaMental Launch Campaign with Serviceplan Health France on World Mental Health Day

Depression is an illness, not a weakness of character: this is the sentiment behind a new Fondation Fondamental campaign from Serviceplan Health France which was launched on 10th October, World Mental Health Day, with a film titled “The Little Empty Passage”. Every year, depression kills more than 6,000 people in France. Often related to a “depression” […]

Unboring the Future with Peugeot and BETC

Unboring the Future with Peugeot and BETC

While the car industry is on the road to change like never before, Peugeot uncovers its new vision: Unboring the Future. It is a rousing slogan, almost like a statement from car lovers who reject the idea that energy transitions or, further down the line, self-driving cars somehow erase the auto industry’s 120-year history of […]

The Female Quotient launches ‘Make Equality Moves’ campaign via Burns Group

The Female Quotient launches ‘Make Equality Moves’ campaign via Burns Group

The Female Quotient, a female-owned business committed to advancing equality in the workplace, launched a new campaign developed by Burns Group, a female-led, NYC-based brand transformation company, called ‘Make Equality Moves.’ The initiative aims to drive tangible movements, developed by The Female Quotient, to solve for the harrowing reality that from where we stand today, gender equality is […]

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