I-AM Unveils a New Concept from Wall’s for the Global Market

I-AM Unveils a New Concept from Wall’s for the Global Market

Soft Republick is the extraordinary new ice cream brand proposition from Unilever-owned Wall’s. Designed by I-AM, Soft Republick is setting out to disrupt and energise the global soft ice market, with the concept ‘Where art meets ice cream’. This summer, Brighton and Istanbul play host to a range of Soft Republick experiences that encourage self-expression, […]

Our Design Agency Sets Definitive Global Costa Coffee Red

Our Design Agency Sets Definitive Global Costa Coffee Red

Costa Coffee has turned to branding and communications agency Our Design Agency (ODA) to support with the delivery of its first brand colour toolkit to assist with embedding consistency across its international markets. As a global brand, Costa Coffee currently serves 31 markets including China, UAE and the UK. As the brand continues to enjoy […]

McDonald’s Tells Football Fans ‘We’re With You’ in New World Cup Global Campaign

McDonald’s Tells Football Fans ‘We’re With You’ in New World Cup Global Campaign

McDonald’s celebrates the incredible highs and lows of being a football fan during the FIFA World Cup with a new campaign telling them ‘We’re with you’, created as part of their official sponsorship of the tournament. Created by Leo Burnett London, the new campaign includes a film that broke internationally on the first day of […]

OLIVER appoints new global chief marketing officer, Lisa Bonney

OLIVER appoints new global chief marketing officer, Lisa Bonney

In-house specialist OLIVER, part of Inside Ideas Group, has appointed Lisa Bonney as its global chief marketing officer. Bonney’s remit is to develop and execute strategies that further cement OLIVER as the go-to in-house practitioner, while also supporting further international and organic growth. Her duties also include strengthening OLIVER’s brand and marketing offering. She will […]

Tug boosts its creative and media offering with newly appointed Global Chief Creative Officer, Trefor Thomas

Tug boosts its creative and media offering with newly appointed Global Chief Creative Officer, Trefor Thomas

Tug, the international Digital Performance Marketing agency, announced the appointment of Trefor ‘Tom’ Thomas to the role of Global Chief Creative Officer, reporting into Nick Beck, Tug Founder and CEO. Thomas is another key hire for Tug who have been aggressively expanding the team in 2018, including Eoin O’Neill’s promotion to CTO, where he is focusing […]

RAPP names Anne Marie Neal as Global Chief Marketing Officer

RAPP names Anne Marie Neal as Global Chief Marketing Officer

RAPP Worldwide, a global creative agency that builds direct, meaningful and high-­value relationships between brands and people, announced Anne Marie Neal has been promoted to Global Chief Marketing Officer, effective immediately. Neal will report directly into RAPP’s Global CEO, Marco Scognamiglio. “Anne Marie is a leader who brings clarity to our clients about the changing […]

TBWA\Group Singapore creates new ‘Champions’ global brand campaign for Standard Chartered

TBWA\Group Singapore creates new ‘Champions’ global brand campaign for Standard Chartered

Standard Chartered has launched a new global brand campaign created by TBWA\Group Singapore, refreshing the bank’s commitment of being ‘Here for good‘. The brand promise was introduced in 2010, and showed how a bank could be a force for good by promoting economic activity that has a positive social impact. But as the world progressed, […]

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