Havas launches Government’s ‘Next Level’ marketing campaign for pioneering new T Level Qualifications

Havas launches Government’s ‘Next Level’ marketing campaign for pioneering new T Level Qualifications

Havas London has unveiled The Department for Education’s (DfE) new marketing campaign, which is designed to raise awareness of its new post-GCSE technical qualification, T Levels, ahead of their introduction in September 2020.  The Next Level – the creative idea underpinning all communications around the qualification, including a new commercial – represents the first major work from the […]

Special #knifefree chicken boxes launched across the UK

Special #knifefree chicken boxes launched across the UK

Special chicken boxes warning young people about the dangers of carrying a knife are being introduced in chicken shops across Britain, the policing minister has announced on August 14. More than 321,000 chicken boxes that feature the Home Office #knifefree campaign have been distributed to over 210 outlets in England and Wales. The insides of […]

PHE launches UK Government’s first national screening campaign to tackle decline in numbers getting tested

PHE launches UK Government’s first national screening campaign to tackle decline in numbers getting tested

Public Health England (PHE) launches the first ever national Government cervical screening campaign, ‘Cervical Screening Saves Lives’, to increase the number of eligible women attending cervical screening across England. Around 2,600 women are diagnosed with cervical cancer in England each year and around 690 women die from the disease – two a day. Screening, which only […]

M&C Saatchi launches new Apprenticeships campaign in major Government drive

M&C Saatchi launches new Apprenticeships campaign in major Government drive

The Department for Education (DfE) is unveiling a flagship government campaign on 17 January to raise awareness and encourage reappraisal of Apprenticeships by both employers and candidates. Created by M&C Saatchi, the new campaign sets out to challenge the current perception of Apprenticeships, which are often associated with low wages and manual labour. Revealing the […]

Stack launches first campaign with Office of the Public Guardian

Stack launches first campaign with Office of the Public Guardian

Office of the Public Guardian (OPG), an executive agency of the Ministry of Justice, has appointed STACK to launch its Lasting Powers of Attorney (LPA) campaign following a government pitch against a number of agencies. The campaign, which launches on December 10, aims to help OPG increase LPA registrations among under-represented groups, by promoting the […]

M&C Saatchi London and The Home Office raise awareness of hate crimes in hard-hitting new campaign

M&C Saatchi London and The Home Office raise awareness of hate crimes in hard-hitting new campaign

The Home Office launched its latest campaign, created by M&C Saatchi London, which aims to communicate that targeting someone with verbal, online or physical abuse because of their race, religion, disability, sexual orientation or transgender identity may be a hate crime. The creative focuses on behaviours that are already criminal, such as aggressive verbal abuse […]