CERT – Household Surface Care With A Clean Conscience
Cert champions an end to single-use plastic bottles & holding precious water hostage
CERT – Household Surface Care With A Clean Conscience
You, Me and the Planet: Biles Hendry creates brand identity and packaging for new social enterprise MELIOR.
MELIOR is a fresh face among household cleaning products and a new social enterprise, championed by its passionate founder Diane Cheung. MELIOR’s purpose is three fold, to offer more effective cleaning products, treading only ‘lightly on the planet’, while employing people with disabilities who are often overlooked for employment thereby setting an example to others. […]
wilko and Free The Birds Create Designs for a More Sustainable Future
Design and branding agency Free the Birds has created a new brand and packaging identity highlighting sustainability for wilko. Focusing on two product lines Household Wipes and Skin Therapy Wipes, both ranges are made by the family-owned homes and gardens retailer and sold in its 414 stores nationwide. wilko’s Household and Skin Therapy wipes are now manufactured and packaged […]
Toxic Tension: A Time To Reinvent The Household Cleaning Category
By Lloyd Moffat, Creative Director at PB Creative
The World has been turned Upside-Down! Chemicals we once demonised for killing the environment are now heralded for helping to keep us safe. Covid is forcing us to make some tough choices between looking after our families today and protecting their futures tomorrow. Over the last four months, we’ve become almost obsessive in our cleaning rituals. Is […]
Five by Five creates new campaign for Regina Blitz to celebrate life’s messy moments
Regina Blitz, the multipurpose household towel brand, has launched its ‘Happimess’ campaign created by global independent creative agency, Five by Five. The new campaign will highlight how messy moments make the best memories and will predominantly run across digital and social channels as well as using PR and influencers. The focus on happiness and the small moments of messy joy […]
Vax appoints bigdog as lead creative agency
Household brand Vax has appointed full-service, integrated advertising and marketing agency, bigdog, as its lead creative agency, following a competitive two-way pitch. It is the first agency appointment made by Vax Marketing Director Jon Collings, since he joined the brand in September 2017. The contract will see the team at bigdog, led by Associate Director […]